{"id":23115,"date":"2023-04-28T18:04:00","date_gmt":"2023-04-28T16:04:00","guid":{"rendered":"https:\/\/www.freelancermap.com\/blog\/?p=23115"},"modified":"2023-06-07T09:32:11","modified_gmt":"2023-06-07T07:32:11","slug":"que-hace-consultor-marketing-digital","status":"publish","type":"post","link":"https:\/\/www.freelancermap.com\/blog\/es\/que-hace-consultor-marketing-digital\/","title":{"rendered":"\u00bfQu\u00e9 hace un consultor de marketing digital?"},"content":{"rendered":"\n<p><strong>Los consultores de marketing digital ejercen de intermediarios entre las empresas y el mundo digital. Ayudan a comercializar online los productos, servicios de una empresa y a cuidar la marca en el mundo digital.<\/strong><\/p>\n\n\n\n<!--more-->\n\n\n<div class=\"mks_col \">\n<div class=\"mks_one_third \"><div class=\"su-box su-box-style-default\" id=\"\" style=\"border-color:#000a1c;border-radius:3px;\"><div class=\"su-box-title\" style=\"background-color:#2c3d4f;color:#FFFFFF;border-top-left-radius:1px;border-top-right-radius:1px\">Visi\u00f3n del puesto<\/div><div class=\"su-box-content su-u-clearfix su-u-trim\" style=\"border-bottom-left-radius:1px;border-bottom-right-radius:1px\"><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#IntroMarketingDigital\">Marketing Digital<\/a><\/span><br \/><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#Funciones\">Funciones<\/a><\/span><br \/><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#Habilidades\">Habilidades<\/a><\/span><br \/><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#Formacion\">Formaci\u00f3n<\/a><\/span><br \/><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"#Salario\">Salario<\/a><\/span><\/div><\/div><\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"960\" height=\"720\" data-src=\"https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-funciones-habilidades-formacion-experiencia-salario.png\" alt=\"El perfil del consultor de marketing digital - Funciones, conocimientos, tareas y sueldo\" class=\"wp-image-23111 lazyload\" data-srcset=\"https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-funciones-habilidades-formacion-experiencia-salario.png 960w, https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-funciones-habilidades-formacion-experiencia-salario-300x225.png 300w, https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-funciones-habilidades-formacion-experiencia-salario-768x576.png 768w, https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-funciones-habilidades-formacion-experiencia-salario-720x540.png 720w, https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-funciones-habilidades-formacion-experiencia-salario-580x435.png 580w, https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-funciones-habilidades-formacion-experiencia-salario-320x240.png 320w\" data-sizes=\"(max-width: 960px) 100vw, 960px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 960px; --smush-placeholder-aspect-ratio: 960\/720;\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"IntroMarketingDigital\">\u00bfQu\u00e9 es la consultor\u00eda de marketing digital?<\/h2>\n\n\n\n<p>Los cambios constantes y la revoluci\u00f3n tecnol\u00f3gica de la era digital actual, han impulsado un cambio en la forma de operar de las empresas. Muchas tiendas de productos tradicionales, como de jardinera o de materiales de construcci\u00f3n, se han apresurado a incluir una <strong>fuerte presencia online en sus modelos de negocio<\/strong>, y algunas marcas incluso se han transformado en negocios 100% digitales.<\/p>\n\n\n\n<p>En t\u00e9rminos generales, el <strong>marketing digital<\/strong> es el proceso de atraer el <strong>p\u00fablico objetivo<\/strong> a un producto o servicio a trav\u00e9s de la tecnolog\u00eda y de herramientas online. Entre estas herramientas est\u00e1n: el dise\u00f1o y desarrollo de sitios web optimizado, la optimizaci\u00f3n de motores de b\u00fasqueda o SEO, la compra de anuncios online (Google Ads o Facebook Ads), el uso de las redes  sociales, etc..<\/p>\n\n\n\n<p>El n\u00famero de marcas que buscan fortalecer (o empezar) su <strong>presencia digital <\/strong>es cada vez mayor. Y esto ha ha impulsado la <strong>demanda de consultores en marketing digital<\/strong>. Estos profesionales ayudar\u00e1n a la empresa a crear una estrategia en los diferentes canales digitales para atraer a clientes potenciales en l\u00ednea.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:18px\"> <strong>\u00bfNecesitas un especialista en marketing online?<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:18px\"><a rel=\"noreferrer noopener\" aria-label=\"\u00bb Freelancers expertos en marketing digital \u00ab  (opens in a new tab)\" href=\"https:\/\/www.freelancermap.com\/freelancers-directory.html?qall=Digital%20Marketing&amp;profisuche=1\" target=\"_blank\"><strong>\u00bb Freelancers expertos en marketing digital<\/strong> \u00ab<\/a><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Funciones\">Funciones del consultor de marketing digital<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"960\" height=\"720\" data-src=\"https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-funciones.png\" alt=\"Consultor marketing digital funciones y tareas\" class=\"wp-image-23112 lazyload\" data-srcset=\"https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-funciones.png 960w, https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-funciones-300x225.png 300w, https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-funciones-768x576.png 768w, https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-funciones-720x540.png 720w, https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-funciones-580x435.png 580w, https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-funciones-320x240.png 320w\" data-sizes=\"(max-width: 960px) 100vw, 960px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 960px; --smush-placeholder-aspect-ratio: 960\/720;\" \/><\/figure>\n\n\n\n<p>La funci\u00f3n principal de un <strong>consultor de marketing digital,<\/strong> es el <strong>desarrollo y mejora<\/strong> de la <strong>presencia online de una empresa o marca. <\/strong>De esta manera, un consultor de marketing digital se asegura que una<strong> <\/strong>marca o empresa llegue a sus clientes de la manera m\u00e1s efectiva (y rentable) posible.<\/p>\n\n\n\n<p>Para lograr un buen posicionamiento online, un <strong>consultor de marketing digital<\/strong>, analiza el mercado y la competencia, idea estrategias de marketing efectivas e investiga las herramientas de marketing digital m\u00e1s \u00fatiles y relevantes..<\/p>\n\n\n\n<p><strong>\u00bfCu\u00e1les son las funciones de un consultor de marketing digital?<\/strong>&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Identificar oportunidades y plataformas digitales<\/li>\n\n\n\n<li>Analizar el mercado digital&nbsp;<\/li>\n\n\n\n<li>Analizar las herramientas de marketing digital disponibles para distintos tipos de funcionalidad: mejora web, comunicaci\u00f3n interna y externa, gesti\u00f3n de redes sociales, etc..<\/li>\n\n\n\n<li>Creaci\u00f3n de estrategias y m\u00e9todos de marketing efectivos<\/li>\n\n\n\n<li>Gesti\u00f3n de campa\u00f1as de marketing digital a trav\u00e9s de correo electr\u00f3nico, redes sociales y el marketing m\u00f3vil<\/li>\n\n\n\n<li>Mejora de la marca para llegar a m\u00e1s clientes potenciales<\/li>\n\n\n\n<li>Mejorar la percepci\u00f3n y la comunicaci\u00f3n de la marca<\/li>\n\n\n\n<li>Coordinar el contenido de las diferentes plataformas de redes sociales&nbsp;<\/li>\n\n\n\n<li>Crear campa\u00f1as de marketing por correo electr\u00f3nico&nbsp;<\/li>\n\n\n\n<li>Optimizar el motor de b\u00fasqueda SEO<\/li>\n\n\n\n<li>Supervisi\u00f3n y presentaci\u00f3n de informes de an\u00e1lisis de campa\u00f1as<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Habilidades\">\u00bfQu\u00e9 habilidades se necesitan para la consultor\u00eda de marketing digital?<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"960\" height=\"720\" data-src=\"https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-habilidades.png\" alt=\"Habilidades consultor marketing digital\" class=\"wp-image-23113 lazyload\" data-srcset=\"https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-habilidades.png 960w, https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-habilidades-300x225.png 300w, https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-habilidades-768x576.png 768w, https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-habilidades-720x540.png 720w, https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-habilidades-580x435.png 580w, https:\/\/www.freelancermap.com\/blog\/wp-content\/uploads\/2020\/04\/consultor-marketing-digital-habilidades-320x240.png 320w\" data-sizes=\"(max-width: 960px) 100vw, 960px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 960px; --smush-placeholder-aspect-ratio: 960\/720;\" \/><\/figure>\n\n\n\n<p>Para tener \u00e9xito en cualquier profesi\u00f3n, se requieren ciertas habilidades. Es crucial que un consultor de marketing digital sepa c\u00f3mo funciona el <strong>mundo digital<\/strong> para poder crear <strong>campa\u00f1as de marketing online<\/strong>. Adem\u00e1s, debe saber c\u00f3mo utilizar las <strong>plataformas digitales <\/strong>como herramienta para comercializar productos o servicios.<\/p>\n\n\n\n<p>Tambi\u00e9n es esencial que un experto en marketing digital pueda <strong>analizar los datos de los informes y determinar el progreso<\/strong> o la falta de \u00e9ste, en comparaci\u00f3n con el calendario de marketing establecido. An\u00e1lisis de objetivos y seguimiento de KPIs.<\/p>\n\n\n\n<p><strong>Conocimientos necesarios del consultor marketing digital<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Conocimiento de nuevas herramientas y estrategias digitales<\/li>\n\n\n\n<li>Capacidad de identificar las tendencias de marketing digital<\/li>\n\n\n\n<li>Est\u00e1s familiarizado con los diversos requisitos y directrices de las plataformas de redes sociales<\/li>\n\n\n\n<li>Habilidades publicitarias y de relaciones p\u00fablicas&nbsp;<\/li>\n\n\n\n<li>Fuertes habilidades anal\u00edticas y creativas de resoluci\u00f3n de problemas<\/li>\n\n\n\n<li>Profesionalidad y gran sentido de la responsabilidad&nbsp;<\/li>\n\n\n\n<li>Redacci\u00f3n publicitaria o Copywriting<\/li>\n\n\n\n<li>Administrar y controlar eficientemente campa\u00f1as entrantes y\/o salientes<\/li>\n\n\n\n<li>Conocimientos SEO \/ SEM<\/li>\n\n\n\n<li>Capacidad de liderazgo y trabajo en equipo<\/li>\n\n\n\n<li>Habilidades de comprensi\u00f3n y de comunicaci\u00f3n<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:18px\"><a href=\"https:\/\/www.freelancermap.com\/it-projects.html?pq=digital+marketing&amp;profisuche=1\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"\u00bb \u00daltimos proyectos en marketing digital \u00ab (opens in a new tab)\"><strong>\u00bb \u00daltimos proyectos en marketing digital<\/strong> \u00ab<\/a> <\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"Formacion\">Formaci\u00f3n en consultor\u00eda de marketing digital<\/h2>\n\n\n\n<p>La mayor\u00eda de los <strong>consultores de marketing digital<\/strong> provienen de un entorno de marketing tradicional y son personas que han sabido adaptarse a&nbsp; la tendencia del <strong>marketing digital<\/strong>.&nbsp;<\/p>\n\n\n\n<p>En general, las empresas buscan a personas con un grado universitario de marketing, <strong>publicidad, dise\u00f1o o administraci\u00f3n y direcci\u00f3n de empresas<\/strong>. Y siempre se valorar\u00e1 haber completado un m\u00e1ster especializado o tener alguna <strong>certificaci\u00f3n relacionada al marketing online<\/strong>. Aunque, para poder optar a puestos directivos, un m\u00e1ster especializado puede ser valioso.&nbsp;<\/p>\n\n\n\n<p><strong>Google <\/strong>directamente ofrece diferentes <strong>cursos de marketing digital gratuitos<\/strong>, se puede comenzar con el curso de <a href=\"https:\/\/learndigital.withgoogle.com\/digitalgarage\/course\/digital-marketing\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Fundamentos de marketing digital<\/a> y luego explorar otros cursos gratuitos disponibles en los que obtendr\u00e1s un peque\u00f1o diploma tras completar el curso.<\/p>\n\n\n\n<p>Otras <strong>certificaciones de marketing digital<\/strong> que podr\u00edas considerar:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/learnmore.duke.edu\/certificates\/digital_marketing\" target=\"_blank\">Duke University: Digital Media &amp; Marketing<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/learn.uvm.edu\/program\/digital-marketing-at-uvm\/\" target=\"_blank\">Digital Marketing at UVM<\/a><\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/ce.uci.edu\/areas\/business_mgmt\/digitalmarketing\/\" target=\"_blank\">Digital Marketing and Communications Certificate<\/a><\/li>\n<\/ul>\n\n\n\n<p>Adem\u00e1s de los t\u00edtulos, en este caso las empresas buscan <strong>experiencia previa real<\/strong> gestionando otros productos o servicios. Si un candidato tiene un portfolio en el que muestra como ha gestionado alg\u00fan proyecto propio y los resultados obtenidos, tendr\u00e1 ventaja sobre el resto. <\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Sueldo de consultor de marketing digital<\/h2>\n\n\n\n<p>El sueldo de un <strong>consultor de marketing digital en EE.UU<\/strong> empieza en unos  32.000 d\u00f3lares brutos al a\u00f1o y va hasta los 104.000 d\u00f3lares para perfiles senior. El salario medio es de alrededor de <strong>52.000 d\u00f3lares brutos por a\u00f1o<\/strong>.<strong> <\/strong>Comparando, el consultor de marketing digital en Alemania gana entre los 33.200 y los 86.000 euros.&nbsp;<\/p>\n\n\n\n<p>Lo que gana un perfil u otro siempre depender\u00e1 de factores como el sector y la empresa, la experiencia laboral o el lugar \/ pa\u00eds donde opera la empresa.<\/p>\n\n\n\n<p><strong>\u00bfCu\u00e1nto gana un consultor de marketing digital freelance?<\/strong><\/p>\n\n\n\n<!--\n    Use the <style> below to style the box.\n\n    This <style> should ideally be placed inside <head><\/head>.\n      If that is not possible, keep it above the box itself.\n\n    If you use the box inside a container, that already limits the width,\n      set \"width: 100%\" inside #fm-hourly-rate-box.\n      This is necessary, if you like the box to be responsive.\n-->\n<style>\n    #fm-hourly-rate-box {\n        margin: auto;\n        width: 100%;\n        padding: 24px;\n        background: white;\n        border-radius: 10px;\n        box-shadow: 2px 4px 20px 0 rgb(90 90 90 \/ 16%);\n        text-align: center;\n        line-hight: 1.5\n    }\n\t   \n\t#fm-hourly-rate-box .fm-hourly-rate-rate {\n        font-size: 30px;\n        font-weight: bold;\n    }\n\n\n    #fm-hourly-rate-box .fm-hourly-rate-explain {\n\t\tmargin: 30px 0 0 0;\n}\n\n    #fm-hourly-rate-box .fm-hourly-rate-percentiles-text {\n\t\tmargin: 0;\n    }\n\t\n    #fm-hourly-rate-box .fm-daily-rate-rate {\n        font-size: 30px;\n        font-weight: bold;\n    }\n \n\n    #fm-hourly-rate-box .fm-date {\n\t    font-size: 12px;\n\t\tpadding-top: 25px;\n        \n    }\n\n<\/style>\n\n<div id=\"fm-hourly-rate-box\">\n\n    <p class=\"fm-hourly-rate-explain\">Seg\u00fan los datos de <a href=\"\/freelancers-directory.html\">freelancermap<\/a>, los <b>Consultor de marketing digital<\/b> cobran de media:<\/p>\n\t\n\t<div class=\"fm-hourly-rate-rate\">\n        <span id=\"fm-hourly-rate-number\"><\/span> $\/hora\n    <\/div>\n\n<p class=\"fm-hourly-rate-percentiles-text\">La mayor\u00eda de freelancers en esta \u00e1rea cobran entre <b><span id=\"fm-hourly-rate-percentile25\">33<\/span> y <span id=\"fm-hourly-rate-percentile75\">106<\/span> $\/hora<\/b>.<\/p>\n\n<p class=\"fm-hourly-rate-explain\">Los <b>Consultor de marketing digital<\/b> trabajando <b>a tiempo completo<\/b> (8 horas\/d\u00eda) cobrar\u00edan:<\/p>\n\n\t<div class=\"fm-daily-rate-rate\">\n            <span id=\"fm-daily-rate-number\"><\/span> $\/d\u00eda\n    <\/div>\n    \n    <div class=\"fm-date\">\n        \u00daltima actualizaci\u00f3n: <span id=\"fm-date-date\"><\/span> \n    <\/div>\n<\/div>\n\n\n\n\n<!--\n    This <script> loads the hourly-rate, daily-rate and date from the server when the page is loaded.\n     It must be placed below the box, ideally at the end of the page (e.g. footer).\n     \n    The server will respond with a formatted number, rounded to full euros.\n-->\n<script>\n    (function(){\n        \/\/ change this\n        const searchPhrase =\"Digital Marketing Consultant\";\n\n        \/\/ keep this in sync with the domain you are using\n        const domain = 'www.freelancermap.com';\n\n        \/\/ do not change anything below\n        fetch(`https:\/\/${domain}\/price-index\/webhook?q=${encodeURIComponent(searchPhrase)}`)\n                .then(r => r.json())\n                .then(d => {document.getElementById('fm-hourly-rate-number').innerHTML = d.hourly;\n                            document.getElementById('fm-daily-rate-number').innerHTML = d.hourly*8;\n                            document.getElementById('fm-hourly-rate-percentile25').innerHTML = d.percentiles[\"25.0\"].toFixed(0);\n                            document.getElementById('fm-hourly-rate-percentile75').innerHTML = d.percentiles[\"75.0\"].toFixed(0);\n                            document.getElementById('fm-date-date').innerHTML = (new Date()).toLocaleDateString()\n                            });\n                }())\n<\/script>\n\n\n\n\n<p><strong>Mira otros perfiles profesionales:<\/strong><\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>Los consultores de marketing digital ejercen de intermediarios entre las empresas y el mundo digital. Ayudan a comercializar online los productos, servicios de una empresa y a cuidar la marca en el mundo digital.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","footnotes":""},"categories":[4017,3013],"tags":[3415,3421],"class_list":["post-23115","post","type-post","status-publish","format-standard","hentry","category-marketing-ventas","category-carrera","tag-perfiles-profesionales","tag-puestos-trabajo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u00bfQu\u00e9 hace un consultor de marketing digital? | Profesiones Digitales<\/title>\n<meta name=\"description\" content=\"\u2713 Funciones \u2713 Formaci\u00f3n \u2713 Habilidades \u2713 Sueldo \u2713 Tarifas freelance \u2794 Todo sobre el trabajo del consultor de marketing digital\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.freelancermap.com\/blog\/es\/que-hace-consultor-marketing-digital\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfQu\u00e9 hace un consultor de marketing digital? 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