RL

Ramsay Lloyd-Dada

available

Last update: 06.09.2022

Relationship Manager - Travel and Rescue, Relationship Manager, Home Product Executive (DLG)

Graduation: not provided
Hourly-/Daily rates: show
Languages: German (Elementary) | English (Native or Bilingual) | French (Elementary)

Project history

12/2011 - 01/2020
Senior Manager - Corporate Partnerships
Direct Line Group

Key accountabilities:
* Lead the design, negotiation and implementation on all Partnership key accounts to
develop profit growth and operational cost savings through a program of partner
development plans that accounted for 40% of 'Green Flag' product volume.
* Actively collaborate with internal and external stakeholders to deliver proposals,
design site visit showcases and sell new propositions to existing clients and new
prospects.
* Design and implement new digital and technology propositions to prospective and
existing clients in order to develop new distribution agreements and enhance existing
operating models.
* Team management and development responsibilities for Partnerships team with a
focus on professional and personal development.
Key Results:
* Launched new product proposition that increased premium take up and profit of
Green Flag's most profitable white labelled scheme by 10% profit.
* Designed and executed Account retention plans to retain and develop schemes
adding £5million GWP.
* Improved ways of working across organisation departments, improving controls and
oversight that improved operational efficiency by over 50% on business-critical
processes.




* Led the implementation of new contract set-up, including robust oversight and
controls supplier responsibilities, to secure 1.2 million customers to Green Flag
portfolio.

09/2015 - 10/2017
Relationship Manager - Travel and Rescue
Direct Line Group

Key accountabilities:
* Lead Re-Tender for Travel and Rescue Packaged Account products with significant
client (RBS Group) - motivating a stakeholder matrix to support contract extension
objective.
* Lead the business function in managing RBS Travel and Rescue Contracts whilst
developing and implementing customer journey improvements for RBS book -through
a package of Business and Process changes within existing infrastructure.
* Influence the design and scope of technology innovations to represent the client in a
complex and fast-moving IT transformation environment for both Rescue and Travel
insurance platforms
* Lead the solution design and implementation for innovative propositions enabled by
new software solutions to create bespoke offerings to propose during tender
processes.
Key Results:
* Successfully extended both key contracts of Rescue and Travel representing c. 40%
customer volumes for each product line.
* Refreshed the relationship with external stakeholders and transformed control and
performance management frameworks to the highest standards, resulting in strongly
positive feedback from external client decision makers/procurement
* Streamlined operational and cross-organisation processes to improve efficiency of
contractually mandated processes (including processes managed by external
supplier) to reduce complaints and loss of earnings (Overall operational savings of £3
million)
* Showed initiative to design & deliver new customer journey improvement initiatives
that improved claim payouts times for 34% of claims from 7 days to 2 days.
* Achieved 'Outstanding' rating in End of Year performance appraisals consistently.

06/2013 - 09/2015
Relationship Manager
Home

Key accountabilities:
* Manage the commercial, customer and governance relationship with Sainsbury's
Bank for their Home Insurance Product.
* Lead the cross organisational support for the product trading plan - Foster
collaborating with internal and external stakeholders to identify opportunities to
develop sales across multiple channels - PCW, Online, Phone- as well as leverage
opportunity from in-store and rewards program (Nectar) campaigns and data driven
insight.
* Develop strategic initiatives to deliver commercial value to the partnership- key
example being the re-skinning of Online Quote and Buy journey, working with DLG
Digital department to enhance the customer sales journey online, targeting key
customer segments.
* Develop and influence multiple relationships internally and externally to ensure brand
strategy deliverables across a key stakeholder matrix spanning two organisations.
Key Results:
* Web Re-Skinning of online sales journey - overseeing investment £1 million in
development costs designed to generate incremental revenue by 20%.




* CEO Award for reducing complaints by introducing controls to processes that saved
over £250,000 in redress payments.
* Aligned marketing and training priorities to correct downturn in performance to
achieve the forecasted business plan.
* Led the team for 6 months when Head of Key Account position was vacant.
* Achieved 'Outstanding' rating in End of Year performance appraisals consistently.

12/2011 - 06/2013
Home Product Executive (DLG)

Key Accountabilities:
* Black Marble Project delivery - risk mitigation project - Excellent introduction to the
DLG Organisation and Culture whilst driving action amongst stakeholder network
across the business.
* Home Emergency Profit and Loss management (Standalone and Linked) -
fundamental understanding of Profit and Loss management with trading a direct
product as well as unique distribution channel via Partner (RBS) distribution network.
Key Results:
* Complex Project delivered (with controls for customer processes, payment processes
and regulator engagement) that totalled over £2 million GWP.
* Leading negotiation and securing buy-in of mitigation plan to internal audit and
external decision makers.
* Profit and Loss Management resulted in over 15% reduction in monthly costs for
provision of the service.

06/2007 - 11/2011
Product Executive, Credit Cards
Consumer Banking

Worked in the Product Management Team for Consumer Banking Products with
accountability for increasing bank revenue by boosting key trading performance indicators
for the credit card product in this leading UAE Retail Bank.
Launched 3 new credit card products including white labelled products involving suppliers
ranging from major supermarket chain and international airline reward program (Etihad
Guest Rewards program).

Local Availability

Only available in these countries: United Kingdom
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