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Liraz Axelrad

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Last update: 10.09.2017

Product manager - Consumer products

Graduation: not provided
Hourly-/Daily rates: show
Languages: English (Limited professional) | Hebrew (Native or Bilingual)

Attachments

liraz-cv-2017.pdf

Skills

I’am a PM with experience that recently completed UX studies, and in this area, in the intersection between users, content, interface and product, that’s where my knowledge, experience and skills come force.
I know and love doing the whole range of product related things: from market and user research, gathering needs and requests, rolling ideas, writing specifications and / or user stories, planning interfaces and drawing mockups, testing and iterating, managing roadmaps and backlogs, working with designers, developers and data people, handling the day to day of the developing team and the development process until the new feature or product is successfully launched.

Project history

My Freelancer consulting clients. 
  • Cincopa.com , product management and product marketing for Cincopa’s video hosting SaaS application.helpling.de , led the user journey concept design and optimization for helpling’s cleaning service.
  • pixter.me , designed, tested and optimized user journey from start to purchase. Three clicks to select and buy a beautiful photo product.
  • ADticket , Advice on the design and development of new mobile site (to replace existing one) for mobile online ticketing platform.
  • Evento , Funnel optimization and new UX/UI for mobile and web app, for the social event ticketing app.
  • Project-Ray , product management and marketing for Ray, an Android-based OS for the blind and visually impaired. The first eye-free touch screen mobile OS.
  • Babbel , lead the optimisation and redesign of Babbel’s onboarding experience. Results showed an impactful increase in both conversion rates and the collection of relevant user data.
See more in my CV

Local Availability

Only available in these countries: Germany
Berlin. Remote
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