Profileimage by Ruxandra Prodan Dynamic digital strategist and revenue-driver from SantCugatdelValles

Ruxandra Prodan


Last update: 06.09.2022

Dynamic digital strategist and revenue-driver

Company: Ruxandra Prodan
Graduation: Bachelor in Business Administration
Hourly-/Daily rates: show
Languages: German (Native or Bilingual) | English (Full Professional) | Romanian (Native or Bilingual) | Spanish (Full Professional)


My greatest strength lies in combining a rather unique set of skills: expertise in Digital Marketing AND Sales/Business Development with an international software and fintech background. I have proven success driving growth, maintaining engagement and maximising revenue for B2B companies. 

Are you looking for someone who can shape and deliver your digital strategy and roadmap, improve user experience, implement and manage digital marketing and sales campaigns, enable you to take full ownership of your digital presence, and, ultimately turn leads into clients?

If you want to tell me more about your requirements, contact me at 

Does any of the following resonate with your need?

An excellent communicator, able to translate complex technical issues into actionable projects.
Data driven and analytical approach
Leadership skills and strategic thinking
Demonstrable experience of senior stakeholder management
A vibrant and dynamic approach, ‘can do’ attitude
Focused and driven with an unswerving determination to succeed.
Excellent organisational skills
Ability to manage and adapt to an ever-changing environment
EXPERTISE: Digital Strategy, Growth Marketing, Lead generation, Business Development, SEO, SEM, Analytics, Marketing and Business Strategy, Software Sales. 


Project history

05/2020 - 12/2021
Head of Marketing
AG5 (10-50 employees)
Internet and Information Technology
● Responsible for AG5's overall offline and online presence (homepage, landing pages, social media, newsletter, SEO and other software marketplaces such as SAP Store, G2 and Capterra).
● Responsible for the wise use of the marketing budget
● Conception, realization and success control of communication
and online marketing campaigns for lead generation
● Strategy and management of SEA and SEO measures
● Management of external service providers (agencies, translators, graphic designers, content writers)
● Weekly reporting of performance KPIs, derivation and implementation of optimization measures in close cooperation with the sales team
● Support and ownership of CRM and marketing automation tools (Wordpress, Hotjar, Google Suite, SharpSpring, etc.) as analytic tools for data-driven indications and improve the company's performance
● Development of content strategy aligned with short-term and long-term marketing targets;
● Planning and managing editorial calendars, identifying the best and most relevant topics for the target audience and the most effective and engaging types of content (including articles, videos, social media posts, etc);
● Proof-reading and improving social media posts, newsletters, news articles and web content;

09/2017 - 12/2021
Digital Marketer
Different companies in Germany, Spain, Netherlands (50-250 employees)
Banks and financial services

Running business and marketing strategy, including analytics for international clients in Germany, Spain and Romania.Helping clients improve their online presence, increase brand awareness and boost revenues by measuring relevant market metrics and implement relevant business actions
Community management, analytics, SEO, email marketing and lead generation
Implement Sales and Marketing strategy to raise awareness and boost customer portfolio

Time and spatial flexibility


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Profileimage by Ruxandra Prodan Dynamic digital strategist and revenue-driver from SantCugatdelValles Dynamic digital strategist and revenue-driver