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Polyanna Molina Galli

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Last update: 06.09.2022

Branding & Design

Graduation: Bsc. Advertising
Hourly-/Daily rates: show
Languages: English (Full Professional) | Portuguese (Native or Bilingual) | Spanish (Elementary)

Attachments

POLYANNA MOLINA INGLES 22.pdf

Skills

I am able to translate and design meanings that influence behavior. I have BSc. in Advertising & Creation with a postgraduate degree in Social Sciences and Strategic Design, with more than 20 years of experience built in a multidisciplinary way. I have already led and participated in Branding and communication projects, being responsible for the creative direction and alignment of concepts for clients from micro-companies to large groups of brands, working in these businesses on different fronts: embryonic phase; releases, positioning; and rebranding. I worked for 19 years as a teacher in undergraduate and postgraduate courses in Advertising and Fashion.

Project history

10/2021 - 02/2022
Branding Consultant
EGJM Confecção (10-50 employees)
Other
Workflow creation for fashion product
development Fashion product
development Brand strategy

11/2016 - 02/2018
Branding Consultant
Grupo Claudino S.A (5000-10.000 employees)
Consumer goods and retail
Diagnostics for 11 brands of clothing;
Market research for the profile and behavior of clothing consumers, in 4 states;
Brand repositioning, with definition of brand persona and buyer persona.
Team training.

08/2013 - 02/2018
Design Consultant
SEMEST / Creative Economy Secretary (50-250 employees)
Public service
Creative direction for cultural product developments

04/2012 - 12/2017
Instructor & Consultant
SEBRAE/PI (500-1000 employees)
Other
Strategic Design for products, including fashion Market;
Diagnosis for the footwear sector in Teresina/PI;
VM for different types of business.

05/2001 - 09/2009
Art direction & Graphic design
PLUG / advertising agency (10-50 employees)
Marketing, PR and Design
Concept creation and execution of communication campaigns for clients commercial and public service.

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Contact details

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