FoxFit - comprehensive IT solution designed to automate strategies for interacting with members of a
fitness club, in particular to increase sales, optimize marketing and improve customer service by storing
information about customers and relationship history with them, establishing and improving business
processes and subsequent analysis of the results. It allows you to increase the involvement of customers
in fitness and, as a result, increase sales of additional services, the average check and the percentage of
subscription renewals.
Things that are done:
* Competitor Analysis
* User Interview
* CJM
* User Flow
* Information Architecture
* Wireframes (low-fidelity / high-fidelity one)
* Visual Design