Dessi Georgieva available

Dessi Georgieva

CRM Business Data Analyst

available
Profileimage by Dessi Georgieva CRM Business Data Analyst from London
  • sw19 1bz London Freelancer in
  • Graduation: not provided
  • Hourly-/Daily rates:
  • Languages: Bulgarian (Native or Bilingual) | English (Full Professional)
  • Last update: 23.10.2020
KEYWORDS
PROFILE PICTURE
Profileimage by Dessi Georgieva CRM Business Data Analyst from London
ATTACHMENTS
resume

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SKILLS
I have been working predominantly within the tech industry taking up on variety of projects ranging from data analysis and exploration to business intelligence and data
strategy.
My personal “Why” and action trigger in three words is curiosity, change and evolution. How things work. How to make them better. How to create something new.

Tools and systems: SQL , Tableau , R, Salesforce, Alteryx, Pardot, IBM Watson, R Shiny App
PROJECT HISTORY
  • 01/2020 - 04/2020

    • Founders Forum
    • 250-500 employees
    • Internet and Information Technology
  • Data Consultant
  • project: Database migration
    tasks: user requirements gathering; data extraction, transformation and
    load; Chat Bot user manual
    tools: SQL, Salesforce, Pardot, IBM Watson, R

  • 10/2019 - 11/2019

    • Toaster - Google Creative Lab company
    • 50-250 employees
    • Internet and Information Technology
  • Data Analyst
  • project: product marketing analysis - Google Pixel 3a
    tasks: data scraping; sentiment analysis; text mining
    tools: R
    project: YouTube`s Marketing - Performance Analysis
    tasks: requirements gathering; data sourcing, analysis and visualisation;
    A/B test design
    tools: SQL, R, Google Big Query, Google Data Studio

  • 12/2018 - 03/2019

    • Wunderman
    • 1000-5000 employees
    • Media and Publishers
  • SQL Developer
  • project: Data management for BT direct mailing
    tasks:data manipulation - cleansing, enrichment, segmentation and
    quality assurance

  • 11/2018 - 12/2018

    • BCW (Burson Cohn & Wolfe)
  • Data Consultant
  • project: Development of prototype budget calculator for social media ad
    spent (CPM, CPV, CPC )
    tools: R Shiny App, Excel

  • 07/2018 - 10/2018

    • Reed Business Information
  • Data Specialist
  • project: development of data strategy:
    tasks: requirements gathering; data sourcing, transformation and
    integration; data flow automation
    Tools: SQL, Salesforce, Adobe Analytics, Alteryx

  • 06/2018 - 08/2018

    • Founderes Factory
  • Data Consultant
  • project: web scraping and marketing data preparation
    tasks:built of API and HTML web scrapers; data cleansing and
    normalisation
    tools: R, SQL

  • 10/2017 - 12/2017

    • Oracle Data Cloud
  • CRM Business Data Consultant
  • project: Development of marketing data strategy
    tasks: Business case for data integration, data enrichment and quality;
    build of reporting structures for marketing and sales intelligence
    Tools: SQL, Salesforce, Pardot, Altryx

  • 05/2017 - 09/2017

    • The Drum
  • Customer Data Analyst
  • project: Development of marketing and sales data strategy
    tasks: design, execution and analysis of CRM marketing campaigns;
    subscribers and Clients profiling, segmentation and KPI reporting
    Tools: SQL, Salesforce, Pardot

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