Robert Ehlers available

Robert Ehlers

MANAGER UX DESIGN, LEAD DESIGN & ONSITE MARKETING, Design Thinking Coach

available
Profileimage by Robert Ehlers MANAGER UX DESIGN, LEAD DESIGN & ONSITE MARKETING, Design Thinking Coach from Berlin
  • 10243 Berlin Freelancer in
  • Graduation: not provided
  • Hourly-/Daily rates: not provided
  • Languages: German (Native or Bilingual) | English (Limited professional)
  • Last update: 22.02.2021
KEYWORDS
PROFILE PICTURE
Profileimage by Robert Ehlers MANAGER UX DESIGN, LEAD DESIGN & ONSITE MARKETING, Design Thinking Coach from Berlin
SKILLS
OEM, Web Analytics, Adobe Creative Suite, Wireframing, Prototyping, Sketch, Figma, InVision, Axure Web Analytics, Google Analytics Suite, XHTML, CSS, JS, jQuery, PHP, MySQL Content Management Systems, Drupal, Open CMS, WebEdition, ad management, Google Analytics, UI Design, UI, Eclipse, web standards, MySQL, Web Development, eccmmerce platform, web pages, web project
PROJECT HISTORY
  • 01/2019 - 02/2021

    • Accenture
    • >10.000 employees
    • Internet and Information Technology
  • SENIOR MANAGER UX DESIGN
  • Digital Product Design Lead, automotive OEM

    • Grew the Product / Experience Design unit
    • Supported client with user centric design strategy: definition and execution
    • Led service design activities in growth areas (e-mobilty, B2B)
    • Acquisition of new design projects

    Business Development Activities

    • Acitve role in new client akqisition

  • 07/2015 - 12/2018

    • Accenture Interactive
    • >10.000 employees
    • Internet and Information Technology
  • MANAGER UX DESIGN
  • Digital Product Design Lead, automotive OEM

    • Built up and led a Product / Experience Design unit
    • Overseen product design activities for digital touchpoints
    Service Design Lead, globally operating bank
    • Overseen service design and product design activities for a multibanking portal targeted to SMEs
    • Planned and facilitated Design Thinking workshops
    • Grew the design team
    Area Design Lead, globally operating OEM of enterprise software
    • Overseen product design activities for financial applications
    • Planned and executed Design Thinking activities

  • 07/2014 - 06/2015

  • UX LEAD
  • Several app and web projects like:
    • Travel companion app for touristic company

  • 08/2010 - 07/2013

    • mobile.de / ebay
    • 1000-5000 employees
    • Internet and Information Technology
  • LEAD DESIGN & ONSITE MARKETING
  • Strategic and operative responsibility for the Onsite Marketing
    channels of mobile.de, automobile.it and automobile.fr
    • Defined and executed channel strategy derived from company's marketing strategy
    • Managed a seven digit bugdet
    • Steered digital agency area wide
    • Input to annual contract negotiations
    • Briefing, project management, budget monitoring, success monitoring, process optimization and reporting of all onsite marketing activities
    • Overseen ad management of onsite campgains
    • Success monitoring and click rate optimization
    • Raised average CTR of onsite ads by 30%
    • Implemented a comprehensive web analytics system for marketing landing pages and microsites based on Google Analytics
    Creative and operative Corporate Design governance for all mobile.
    international potals
    • Pioneered an integrated styleguide initiative
    • Definition of cross channel design principles and guidelines
    • Translation of corporate mission and brand rules into product design guidelines and briefing artifacts
    • Definition of corporate imagery
    • Realisation of an one stop shop online brand portal
    • Project and bugdet management
    • Executed product- and brand design governance cross channel
    • Introduced design operations processes
    • Serving as approver and consultant
    • Coordination between internal and external stakeholders

  • 01/2008 - 07/2010

    • eBay
  • RESPONSIBLE DESIGN & ONSITE MARKETING
    • Exectuted corporate- and product design governance as stakeholder
    • Led or supported UI Design projects (from mockups to usability testing)
    • Realised Onsite Marketing campaigns
      • Briefing, project management
      • Publishing and optimisation via ad server
      • Executed ad management for mobile.internationals onsite channels

  • 06/2004 - 12/2008

    • eBay
  • SENIOR WEB DESIGNER
    • Designed mobile.de UI components (from mockups, to usability testing)
    • Developed reusable UI components in Eclipse
    • Used web standards, unobstrusive JS, MySQL
    • Coopeated closely with Development and QA (later participated in cross functional agile teams)
    • Evaluated usability and design consistency of UI components
    • Conducted usability testings

  • 08/2002 - 05/2004

    • FREELANCER
  • WEB DESIGNER
    • Realised complete web projects for small businesses like retailers, event agencies etc.
    • Collaborated with agencies in bigger projects like e.g. a PR portal for an oil company

  • 06/2000 - 07/2002

    • webHouse GmbH
  • WEB DESIGNER
    • Designed and maintained UI of eccmmerce platform, web pages, landingpages and online advertising
    • Took on responsibility for web project management of a key client, served as SPOC

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