Profileimage by Robert Ehlers MANAGER UX DESIGN, LEAD DESIGN & ONSITE MARKETING, Design Thinking Coach from Berlin

Robert Ehlers

available

Last update: 15.04.2024

MANAGER UX DESIGN, LEAD DESIGN & ONSITE MARKETING, Design Thinking Coach

Graduation: not provided
Hourly-/Daily rates: show
Languages: German (Native or Bilingual) | English (Limited professional)

Attachments

CV-2024_150424.pdf

Skills

A UX Design Director with twenty years of professional experience. This includes five rencent years in UX
Consulting and Delivery Leadersship, further ten years of experience in Digital Product Design (Creative and UX)
and several years of Onsite Marketing and Design Governance.

Design Strategy, Design Thinking, UX Management, Design Governance, Service Design, Data Protection by Design expert, Design Systems, Interaction Design, Agile Methodologies

Project history

01/2019 - 02/2021
SENIOR MANAGER UX DESIGN
Accenture (Internet and Information Technology, >10.000 employees)

Digital Product Design Lead, automotive OEM

  • Grew the Product / Experience Design unit
  • Supported client with user centric design strategy: definition and execution
  • Led service design activities in growth areas (e-mobilty, B2B)
  • Acquisition of new design projects

Business Development Activities

  • Acitve role in new client akqisition

07/2015 - 12/2018
MANAGER UX DESIGN
Accenture Interactive (Internet and Information Technology, >10.000 employees)

Digital Product Design Lead, automotive OEM

  • Built up and led a Product / Experience Design unit
  • Overseen product design activities for digital touchpoints
Service Design Lead, globally operating bank
  • Overseen service design and product design activities for a multibanking portal targeted to SMEs
  • Planned and facilitated Design Thinking workshops
  • Grew the design team
Area Design Lead, globally operating OEM of enterprise software
  • Overseen product design activities for financial applications
  • Planned and executed Design Thinking activities

07/2014 - 06/2015
UX LEAD

Several app and web projects like:
  • Travel companion app for touristic company

08/2010 - 07/2013
LEAD DESIGN & ONSITE MARKETING
mobile.de / ebay (Internet and Information Technology, 1000-5000 employees)

Strategic and operative responsibility for the Onsite Marketing
channels of mobile.de, automobile.it and automobile.fr
  • Defined and executed channel strategy derived from company's marketing strategy
  • Managed a seven digit bugdet
  • Steered digital agency area wide
  • Input to annual contract negotiations
  • Briefing, project management, budget monitoring, success monitoring, process optimization and reporting of all onsite marketing activities
  • Overseen ad management of onsite campgains
  • Success monitoring and click rate optimization
  • Raised average CTR of onsite ads by 30%
  • Implemented a comprehensive web analytics system for marketing landing pages and microsites based on Google Analytics
Creative and operative Corporate Design governance for all mobile.
international potals
  • Pioneered an integrated styleguide initiative
  • Definition of cross channel design principles and guidelines
  • Translation of corporate mission and brand rules into product design guidelines and briefing artifacts
  • Definition of corporate imagery
  • Realisation of an one stop shop online brand portal
  • Project and bugdet management
  • Executed product- and brand design governance cross channel
  • Introduced design operations processes
  • Serving as approver and consultant
  • Coordination between internal and external stakeholders

01/2008 - 07/2010
RESPONSIBLE DESIGN & ONSITE MARKETING
eBay

  • Exectuted corporate- and product design governance as stakeholder
  • Led or supported UI Design projects (from mockups to usability testing)
  • Realised Onsite Marketing campaigns
    • Briefing, project management
    • Publishing and optimisation via ad server
    • Executed ad management for mobile.internationals onsite channels

06/2004 - 12/2008
SENIOR WEB DESIGNER
eBay

  • Designed mobile.de UI components (from mockups, to usability testing)
  • Developed reusable UI components in Eclipse
  • Used web standards, unobstrusive JS, MySQL
  • Coopeated closely with Development and QA (later participated in cross functional agile teams)
  • Evaluated usability and design consistency of UI components
  • Conducted usability testings

08/2002 - 05/2004
WEB DESIGNER
FREELANCER

  • Realised complete web projects for small businesses like retailers, event agencies etc.
  • Collaborated with agencies in bigger projects like e.g. a PR portal for an oil company

06/2000 - 07/2002
WEB DESIGNER
webHouse GmbH

  • Designed and maintained UI of eccmmerce platform, web pages, landingpages and online advertising
  • Took on responsibility for web project management of a key client, served as SPOC

Local Availability

Open to travel worldwide
Profileimage by Robert Ehlers MANAGER UX DESIGN, LEAD DESIGN & ONSITE MARKETING, Design Thinking Coach from Berlin MANAGER UX DESIGN, LEAD DESIGN & ONSITE MARKETING, Design Thinking Coach
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