Profileimage by Boris Saydakov Digital Product Executive and Management Consultant from Munich

Boris Saydakov

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Last update: 21.05.2023

Digital Product Executive and Management Consultant

Graduation: MSc. Computer Science
Hourly-/Daily rates: show
Languages: German (Full Professional) | English (Full Professional) | Russian (Full Professional) | Spanish (Full Professional)

Attachments

Saydakov-B-CV-05_210523.pdf

Skills

Innovation, Digital Strategy (Commercial, Technological), Product Leadership, Team and Business Unit Management, Transformation & Organisational Development, Product Management, Management Consulting, Agile Product Development, Telecommunication, Mobile, Customer Experience, Marketing, IT, Digital Platforms, Digital Television, Streaming, Subscription, OTT, IPTV, VOD, Outsourcing.

Project history

05/2022 - 12/2022
Strategy Consultant
Samsung Germany (Consumer goods and retail, >10.000 employees)

Responsibilities: Development of the subscription model as an additional revenue stream alongside the regular income from Hardware and Software businesses.

Accomplishments reporting to Head of Digital Services: World-Wide Market Analysis, Segmentation, Solution Design & Prototyping, Technical Feasibility & Operational Assessment, Business Model & Business Case Design, Qualitative & Quantitative Research, Pricing, Go-To-Market Strategy, Execution Plan, Call to Action and Recommendation.

01/2019 - 04/2022
Director Digital Products
ProsiebenSat1 Media SE (Media and Publishers, >10.000 employees)

Responsibilities: Directed 7 cross-functional consumer product squads >70 FTEs and 10 direct reports across 4 Digital Platforms (Mobile, Web, SmartTV, HbbTV) with technology&product remit of EUR 5m CAPEX, 2m OPEX pa, and revenue over EUR 20m, driving a corporate-wide Digital-Entertainment Proposition to serve approx. 15m MAUs or 1m Daily Users in DACH.

Accomplishments reporting to Managing Director Digital: 1) Led e2e operations and strategy of digital TV business, 2) Drove alternative digital innovation models – OTT Streaming Platform, Interactive TV&Mobile Entertainment, Digital Comedy Offering, TV-eCommerce, Subscription, B2B 3) Steered a continuous organisational, agile transformation of multiple teams delivering a complex cross-domain (Content, Technology, Comercial) product roadmap.

03/2018 - 09/2018
Go-To-Market Strategy Consultant
Vaultskin (Consumer goods and retail, < 10 employees)

Responsibilities: Designed and executed the commercial- and marketing-strategy to deliver the desired long-term business growth ambitions in eight of the world’s largest economies (EU, Asia & US).

Accomplishments reporting to CEO/Founder: 1) Commercial strategy, business case; 2) Product development of the new fashion line; 3) Creation and launch of Go-To-Market Campaign.

03/2016 - 08/2017
Group Product Lead OTT Caribbean & Central America
Digicel (Telecommunications, >10.000 employees)

Responsibilities: Led the commercial and technical implementation of a new business unit “TV/OTT” to advance mobile company venture towards becoming a Digital Entertainment Provider. TV champion for strategic collaboration between mobile GSM business group, TV business units in 24 countries, and external suppliers. Overarching Group leadership and ownership in a complex matrix organization, managing multi-functional teams that are multilingual, multicultural and geographically dispersed.

Accomplishments reporting to Group CCO TV and Group Director TV Products: 1) Launch of the OTT TV Streaming Product in 24 countries with 20 premium live channels, 3,000h VOD library, available over the phone, computer, and tablet, Wifi/3G, standalone or bundled with GSM proposition; 2) P&L of the OTT product function with 30m revenue, USD 7m product CAPEX&OPEX, 17m content investment; 3) Technical Leadership of OTT product development and product in-life functions, >1m initial investment, team >10 FTEs; 4) Central steering of OTT Business, Go-To-Market, and GSM Group

02/2015 - 02/2016
Commercial Product Manager
TalkTalk (Telecommunications, >10.000 employees)

Responsibilities: Supervision of all In-Life IPTV Product Management activities of TalkTalk TV throughout the organisation with direct accountability for design, implementation, acquisition, communication, technical performance, and usage.

Accomplishments reporting to Head of TV In-Life Products: 1) Developed IPTV product strategy and roadmap, 10m budget; 2) Optimized commercial performance TV, acquisition, upsell, ARPU, SEC, CLV, P&L and CSAT; 3) Developed TV product marketing, product positioning, proposition, communication, research.

02/2010 - 08/2014
Product Strategy Manager
Sky (Media and Publishers, >10.000 employees)

Responsibilities: Owned the end-to-end lifecycle and roadmap of Pay-TV STB/On-Box products in Germany with a subscriber base over 4m and avg. ARPU EUR 35: STB Sky+, VOD Catalogue Anytime, and Multiscreen, including product strategy, positioning, product development, go-to-market, and in-life management.

Accomplishments reporting to Director of TV Strategy and Products: 1) Ownership of On-Box Innovation, strategy, product roadmap, and partially product development; 2) Commercial product revenue growth, acquisition, ARPU; 3) Product marketing, positioning, proposition, communication, research.

05/2009 - 09/2009
Technology Strategy Consultant
Diamler AG (Automotive and vehicle construction, >10.000 employees)

Delivered to the executive board a recommendation for Offshoring of the IT Service Desk Operations in CEE area, performing business requirements analysis, site criteria, and vendor evaluation for more than 2,000 service desk entities.

06/2008 - 04/2009
Technology Strategy Consultant
Nokia Networks (Telecommunications, >10.000 employees)

Migrated an obsolete Enterprise Document Management System to a new platform (Open Text) operating in Germany and Finland, including a concept design, third-party supplier evaluation, and rollout to over 40,000 users.

02/2008 - 05/2008
Technology Strategy Consultant
Munich Re (Insurance, >10.000 employees)

Developed a concept for Global Enterprise Intranet, with eight access locations and 1,000s end-users worldwide.

Local Availability

Open to travel worldwide
full time, world wide

Other

An extensive career across the globe in Telco, Media & Entertainment, Consulting, Strategy, and Product Management. A product expert, innovator, and leader of multiple multi-national digital product initiatives over 15 years at Seven.One Entertainment, Digicel, Sky, TalkTalk, and Deloitte, such as the launch of ProSieben OTT Offer, Sky+ and Sky Go in Germany, TalkTalk TV in UK, and Play Go in 24 Central American countries. Specialising in innovation, product development and management, strategy and planning, commercial delivery, and key programme leadership with a passion for customer-first thinking, people culture and positive change. Has led diverse cross-functional product squads of over 70 staff and 10 direct reports with >20m P&L budget ownership. Has enjoyed a truly international career having worked in United Kingdom, Jamaica/Caribbean, Germany, Austria, and Switzerland and speaks multiple languages proficiently. A passionate individual who grows businesses, transforms organisations, inspires teams and partners with a positive attitude and contagious creativity.
Profileimage by Boris Saydakov Digital Product Executive and Management Consultant from Munich Digital Product Executive and Management Consultant
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