Digital Marketing Manager

Lancashire  ‐ Onsite
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Description

Digital Marketing Manager-Digital Specialist

My client, a Financial Services organisation based in central Manchester are looking to recruit a Digital Marketing Manager on a contract basis.

The role will be responsible for the Always on Digital Marketing programme with spend of £3m covering key Retail & Business banking products. Be a subject matter expert in the business, helping wider stakeholders understand the role of digital marketing & best in class benchmarks that we set for ourselves

Be a respected member of the Customer marketing extended team and influence broader marketing considerations across the business

Be responsible for & lead the always on programme, covering retail & business:

With our media agency, develop the media strategy & proposals

With our creative agencies, develop the creative & messaging

Ensure that the programme is continually optimised, using performance insights & meets CPA targets

Ensure results of the programme are fully communicated to all stakeholders

Working with product stakeholders, drive the always on programme to be a key trade level

Experience Required

Must have Digital Marketing experience within Financial Services

Strong experience of managing complex programme deliverables, utilising internal and external resource

Strong stakeholder management and communication skills

Digital specialist within a large scale complex organisation

Please contact Ian Simpson for immediate consideration or forward your CV for review.

Start date
ASAP
Duration
6 months +
(extension possible)
From
Adalta Recruitment Solutions Ltd
Published at
19.01.2017
Project ID:
1271348
Contract type
Freelance
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