Senior Marketing Executive - Planning, Strategy

Description

Senior Marketing Executive - GBP months contract - Brentford, Middlesex

Our client is looking for an experienced individual to join their Customer Relationship Marketing Team and develop a new acquisition marketing programme. You will be responsible for planning the database marketing programme and supporting the development of a segmentation model.

Responsibilities will include:

. Plan and support the execution of a database marketing programme using multiple channels (email, mail, apps) to increase acquisition
. Represent externally by working closely with our clients partner to utilise their data
. Collaborate with both internal and external teams to develop a segmentation model and pet targeting strategies to support campaign growth
. Work cross functionally to ensure the timely and effective delivery of the programme with teams such as IT, Market Management and the Partnerships team
. Development of campaign reporting with the support of the Market Management team

Skills & Experience

. CRM planning
. Interpreting data and turning insight into action
. Partner facing experience
. Stakeholder management
. Project management skills
. Excellent numerical skills

Please apply for details