Description
Role: Channel Marketing Manager
Location: Surrey
Day rate: Up to £270 via LTD
Contract length: 9-12 month maternity cover
Salt are working with one of the worlds largest and most recognisable blue chip brands, helping to bolster their marketing capabilities in their European operation.
They are looking for an experienced Channel marketing manager, with at least 3 years experience, and a marketing qualification for a 9-12 month Maternity cover.
Key Responsibilities:
- Support the team with the development of the channel marketing strategy based on strong consumer, channel, competitor and market insight.
- Support the channel marketing team, allowing them to build strong channel marketing programmes that overlay channel partners' own life cycle and calendar plans.
- Support the Channel Marketing team to develop a cohesive quarterly marketing plan and 13-week promotional calendar for each account and each function to sell through stock in a timely manner.
- Working with Senior CMM's on the channel MKT spend, tracking and ROI
- Attend on behalf of channel marketing where required in cross functional business planning sessions: quarterly planning, finance harmonisation, monthly sales & marketing meetings etc.
- Support the Senior CMM's by working with senior stakeholders across the business, where required, to ensure strong alignment between channel marketing and other teams (commercial, product, retail, training, brand & central marketing functions)
- Create & manage regular communication & reporting to the wider business eg monthly newsletter, EHQ & HQ reports, channel marketing compliance etc.
- Support and manage tactical activities across cross function teams, such as:
- Quarterly contact centre road show planning & execution
- In Life Passions & Propositions with Brand team
- Channel incentive programmes
- On boarding with Brand team
- Switching with Brand team
- Seasonal Activation with Product Management, Content & Services teams
- Launch GTM
- Olympics Torch Relay with sponsorship team
- Retail Experiential/Pilots with innovation team
- Online CDJ & CRM Development with digital team
- Search Development with Channel Partners with Brand team
- Asset bank transfer with agencies
Key Competencies/Characteristics...
Hard Skills:
- Degree or similar qualification, plus marketing qualification
- Minimum of 3 years' experience in a similar channel marketing role
- High levels of expertise required with Microsoft Office, analysis & reporting
- Experience of managing marketing budgets
Soft Skills:
- Ability to handle multiple internal and external stakeholders in order to successfully deliver on key projects
- Face to face customer experience essential
- Must be able to multi task and project manage large projects
- Must be a team worker
- Strong attention to detail
To be successful in this role you ideally have:-
- Must be flexible and adaptable
- Experience in running/managing events and trade shows
- Proven ability to develop marketing plans enabling growth targets
- Outstanding ability to influence and persuade
- Ability to succeed in highly complex and very fast paced environments
Send your CV to Alex or call for more info