Marketing Manager

Job type:
on-site
Start:
ASAP
Duration:
n.a
From:
Skillbase Consulting
Place:
London
Date:
01/12/2018
Country:
flag_no United Kingdom
project ID:
1482982

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Marketing Manager
A leading card technology company who specialise in card payments are looking for an experienced Marketing Manager from a financial background.
(Strategy, Execution, Portfolio Migration, Stakeholder Management, Co-Brands, Marketing, Data, Development)
We are looking for a candidate with Marketing strategy experience and execution, Portfolio Migration and strong Stakeholder Management.
Responsibilities:
. Lead development of a successful strategy to win-back previous credit card customers
. Developing a winning marketing plan, ensuring that all activity is optimised via best in class targeting and multi-channel execution to drive customer engagement and portfolio profitability
. Lead the execution of the marketing plan, working closely with the issuers marketing team
. Managing key stakeholders (internal, partners and agencies)
Skills & Requirements:
. Strong marketing background with at least 10+ years. experience developing and driving results orientated marketing strategies and direct mail and digital marketing campaigns at major financial institutions
. Credit card marketing and life cycle marketing experience is a must
. Acquisition and Loyalty Programme marketing experience a plus
. Strong experience and understanding of working with data and developing segmentation approaches to optimise campaign results
. Strong strategic thinking with analytical skill
. Energetic self-starter, possessing excellent stakeholder management and interpersonal skills
Travel between Chester/London is expected when required.
This is an excellent long-term contract opportunity for further details please apply immediately.