Description
Title: eCommerce Marketing Specialist
Duration: 6-12 month contract
Rate: $25.50
Number of Positions: 1
Years of experience: 3-5 years
Job Description:
- Develop marketing content for sales tools
- Help with customer demo's and help with testing if needed
- Working with the team to help them learn the new tool and update the marketing information
- Need to have a marketing background and know the tool well which they will learn when they start
The eCommerce Marketing Specialist will
Experience:
The ideal candidate is customer focused, with digital marketing or E-commerce experience. The candidate will need to collaborate across multiple teams and departments, in a team-oriented, highly communicative, and collaborative approach.
Essentials Duties:
- Develop a working knowledge of the E-commerce system and serve as a primary subject matter expert (SME) for the eCommerce Sales Tools
- Coordinate with technology partners and customer service partners to collect feedback and resolve customer issues
- Work with other marketing team members to ensure communication and execution to articulate key product value proposition and marketing messages
- Assist in developing product training such as user guides and how to videos.
- Collaborate with customers to find positive customer stories and turn those into compelling content pieces.
- Stay abreast of current product messaging and upcoming product enhancements
- Evaluates key performance indicators (KPI) of E-commerce business channels to monitor trends, performance, and identify any areas of opportunity
- Assistance with data updates and maintenance of existing eCommerce tools
- Develops and maintains weekly and monthly dashboards.
- Uses Google Analytics tools to analyze and report on customer behavior.
- Reporting on key metrics, analysing and interpreting trends and providing actionable insights based on available analytics data
- Able to demo sales tool to customers when required.