Description
Senior Brand Manager (m/f)
Reference: -en
Start: 09/18
Duration: 2 MM+
Main tasks:
- Developing and driving the brand strategy and plans in cooperation and coordination with the global team/local integrated teams and European peers
- Developing the New product development strategy and ensure effective delivery
- Delivering annual brand plans to meet KPIs, aligned to strategic objectives and within budget
- Tracking performance of the brand and the success of initiatives and recommending actions to strengthen the brand
- Partnering with agencies to develop compelling creative ideas and engagement platforms including 360 degree channel activation plan
- Leading the creation of strong consumer/category insight led shopper plans
Main qualifications
- You will have significant brand management experience within the FMCG industry and a strong track record of effective brand management and delivery of results
- You will be able to demonstrate the ability to provide leadership to key project and cross-functional teams, demonstrating both commercial acumen and effective time and project management
- You will be creative, confident and outgoing with a true passion for brands and a desire to achieve marketing excellence
- You have profound knowledge of the German market and speak German and English language business fluent
Main advantages:
- A city with a high quality of life that perfectly embraces both modern and traditional values A highly motivated team and an open way of communication
About us:
Discover the benefits of cutting-edge recruitment in Sales & Marketing with Hays. With us you receive the perfect support for ensuring your professional success – whether you're just getting started in your career or are looking for new perspectives in either a permanent or project role. We are your skilled and reliable partner for interesting and lucrative opportunities in Sales & Marketing – all completely free of charge to you. Register with us and reap the benefits of job offers that are both interesting and relevant to your skills and experience.
My contact at Hays:
My contact person:
Franziska Kejzlar
Referencenumber:
Make contact:
Email: