Marketing Consultant - DV Cleared

Job type:
on-site
Start:
ASAP
Duration:
12 months
From:
Capita Resourcing
Place:
London
Date:
05/06/2015
Country:
flag_no United Kingdom
project ID:
898174

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Marketing Consultant - DV Cleared

The Authority has established an academy as the centre of leadership, Management and performance L and D. The academy has been asked to extend its remit across a number of government organisations and now needs to improve its visibility to achieve a step change in brand awareness across both new and established customer groups. The academy delivers a range of learning products, from standalone "traditional courses".

We need a Marketing consultant who can:-

  • Refresh its marketing strategy and complete its market analysis and segmentation.
  • Improve visibility of the academy and champion its brand.
  • Design and deliver marketing campaigns (from regular tailored communications, to major events and through multiple channels) to raise awareness of the academy and its offerings:
  • Prepare documents and marketing material.
  • Commission and analyse management information to judge the effectiveness of our marketing efforts and handover the marketing approach to the academy staff including the upskilling of, and the knowledge transfer to, academy team leaders and communication officers.

Good Candidate will have:-

  • A proven track record in marketing and qualifications.
  • Have track record in working collaboratively and across organisational boundaries.