Media Relations/Press Officer

Renfrewshire  ‐ Onsite
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Description

*Media Relations/Press Officer required for 12 week contract for a key public sector client based in East Renfrewshire*

Responsible to the Communcations Manager, the Media Officer will be responsible for providing a 24-hour responsive media relations service and generating national and regional print and broadcast coverage for the client.

Main Duties

  • To provide a high quality media service.
  • Co-ordinate day-to-day media relations and manage the client's media reputation.
  • Identify and implement strategic communication projects
  • Monitor and report on service performance indicators and media targets on a regular basis
  • Co-ordinate the on-going development of the client's digital media presence
  • Manage the web presence of departments on the website
  • Regularly update and manage the client's online news centre
  • Contribute to the planning and editorial production for a magazine
  • Provide communications advice as and when required.
  • Manage the media strategy
  • Monitor and regularly review the media protocol
  • Increase positive national news coverage
  • Lead the development of the digital communications presence through Facebook and Twitter and new and emerging digital mediums.
  • Manage the Council's online content
  • Co-ordinate responses to media enquiries to deadline
  • Proactively research, write and distribute press releases to targeted media as per service requirements
  • Write case studies, speeches and articles
  • Devise and coordinate photo opportunities
  • Organise events including press conferences, exhibitions, open days and press tours
  • Source and participate in speaking opportunities
  • Identify PR opportunities/risks at the earliest opportunity.
  • Issue the weekly media round up
  • Manage the approval of media enquiries, statements and releases on behalf of departments

Essential

  • Previous public relations experience in fast-moving PR environment.
  • Experience of working in a busy media office.
  • Experience in delivering highly visible communication strategies.
  • Experience of managing PR to support events & income generation services.
  • Expert working knowledge of digital communication channels.
  • Relationship building with journalists, key influencers and external bodies.
  • Able to assist with press conferences, media advice and support to senior colleagues.
  • Excellent verbal and written communication skills.
  • Able to manage own workload and work to strict deadlines.
  • Degree in PR, Communications or Media related equivalent
  • Full UK driving licence.

Parity - Source, Develop, Transform

Parity Professionals Ltd acts in the capacity of an Employment Business when providing contract work finding services.

Start date
January 2016
Duration
12 weeks
From
Parity Professionals
Published at
07.12.2015
Project ID:
1032499
Contract type
Freelance
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