Description
Communications Manager - 9 month initial contract - Tadworth, Surrey
Role Purpose:
- Input into the championing of a multi channel approach of choices for customers to engage. To specifically execute the use of appropriate digital channels, monitoring of performance per channel via KPI scrutiny.
- To take accountability for the wider BU to improve their understanding of and interaction with appropriate digital channels.
- To input into a multi channel communication team of MCC Managers, Publishers and Webmaster, executing activities to deliver on business goals
- Collaborate with the Customer Experience team and wider cross functional teams including Brand Marketing, Medical, Regulatory etc.
Skills/Experience:
- Strong customer focus, demonstrates how they will always think of the customer first; identifying needs and channel opportunities.
- Clear understanding of how digital fits into the broader marketing mix.
- Proven partner relationship skills.
- Demonstrated experience of working with metrics and KPIs to evaluate, communicate and optimise the performance activities.
- Proven experience of full life cycle Project Management
- ABPI certification desirable.