Content Designers

Job type:
Start date:
6 months initial
FDM Group
Published at:
flag_no United Kingdom
Project ID:

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We are currently searching for a content designer for one of our government clients.

We're working with people across government to make government services and information simpler, clearer and faster for citizens and businesses.

We're aiming to create digital services that people prefer to use over their old-fashioned paper counterparts, and words play a big part in that. You'll represent users with the written word, so you need to be user-focussed and know how to write with a user, not a client/department in mind first and foremost.

You'll be:

  • scoping, commissioning, writing, editing and publishing digital content across all channels (web, mobile, social media)

  • making sure customer journeys are the best they can be

  • managing relationships with subject matter experts to make sure content is accurate

  • accountable for delivering content assets that are accurate, timely, high-quality (based on insight and outputs of user testing, relevant to audience, easily understood, SEO optimised) and to the department's style

  • accountable for choosing the best format for displaying information to the user - if we don't have one, we'll want you to suggest ideas or identify the gap

  • making sure appropriate policy and legal checking within other parts of government happens, and that content is published quickly and efficiently

  • monitoring the performance of content and tools and work with the Product Manager and a multi-disciplinary team to understand user behaviours and feedback

  • identifying ways to improve the content and to iteratively improve the product

  • at ease working in an agile environment with rapidly changing deadlines, workloads and goals

Specialist skills required

We need you to have:

  • extensive experience of writing for the web, with proven ability of creating content that is accessible and usable

  • exceptional skills in convincing people that user needs and a usable approach is the only way to present information

  • proven experience in using metrics and user feedback to define/refine content

  • proven experience of working within a web application development environment, proficient in writing Markdown, picture sourcing and editing

  • experience in choosing the best format for displaying information to the user

  • experience in working with content publishing systems