Content Designer - Extensive experience and proven ability of creating

Job type:
Start date:
3 months + ext.
Difrent Ltd
Published at:
flag_no United Kingdom
Project ID:

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This a great opportunity to work on content and large scale digital products used by millions of people every day. Our client, within the public sector is looking for a content designer, the overall goal is to make content for their services simpler and more action-focussed, always starting with user needs.


You'll be asked to work on a number of projects. Things you'll be doing include:

  • Observing, working and analysing user needs
  • identify user needs from existing content
  • Transition phase: identify content gaps and overlaps based on user needs analysis
  • identify the appropriate content format for a topic area, for example flat page, tool, service etc.
  • write content plans that lay out how a topic area will be tackled
  • write content based on user needs for web, mobile and services
  • ensuring content is relevant to the audience, easily understood and SEO optimised
  • explaining a user needs led approach to people who don't work in digital, for example healthcare professional who will fact check content
  • analysing and incorporating feedback from user research
  • working with designers, product managers and researchers to iterate products and content
  • review and edit content to make sure the site remains accurate, current and optimised
  • review the work of other content designers to make sure consistency and excellence is maintained across the site

Skill set required:

  • work in an agile environment with rapidly changing deadlines, workloads and goals
  • be able to judge a good/bad user need
  • turn user needs into easy to understand content
  • write with the user in mind
  • take complex language and processes and make them simple to understand
  • explain your decisions/edits clearly

Experience required:

  • extensive experience of writing for the web, with proven ability of creating content that is accessible and usable
  • exceptional skills in convincing people that user needs and a usable approach is the only way to present information
  • proven experience in using metrics and user feedback to define/refine content
  • proven experience of working within a web application development environment, proficient in writing Markdown, picture sourcing and editing
  • experience in choosing the best format for displaying information to the user
  • experience in working with content publishing systems

The Reward:

  • Initial contract for 3 months
  • Rate per day between £300- £400 - negotiable for exceptional candidates.

If this sounds of your interest and you're AVAILABLE IMMEDIATELY please apply to get more information!