Campaign Specialist - SQL BI

Brussels  ‐ Onsite
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Description

Main Tasks

You will be part of the "Campaign Operations" team within the Business Intelligence department that is responsible for the development of direct marketing target lists

Discuss with marketing the target group they want to contact for their direct marketing actions (retention, acquisition, winback) and give advice on selection possibilities based on available data.

Translate the customer targets into data requirements in order to prepare and script the customer target files (via IBM campaign tool or SQL Scripting)

Knowledge of the IBM campaign tool is a plus, but not required upfront: learn on the job and internal training will be a first important aspect of the job.

Respect & apply contact rules for mailings, outbound calls, SMS campaigns,
Deliver the target files to the agencies (they will contact the customers on your input)

Report on & pro actively follow up on issues in order to guarantee on time & correct delivery of final campaign files

Skills

Strong knowledge of SQL (to be used in a business context)
Basic knowledge of BI tools, databases & datawarehouse
Knowledge of IBM campaign tool is not needed (learn on the job training foreseen)
Analytical skills - familiar with relational databases likes to work with data likes to work in direct marketing
Dynamic, entrepreneurial, self-starter, stress resistant, pro-active and fast learner profile.
Strong communication skills & result oriented

Languages

Dutch and/or French and English

Education
Experience

Bachelor degree or equivalent in experience (economics, marketing, IT ).
Some years of experience in an analytical business environment

Start date
n.a
From
e-resourcing Limited
Published at
18.10.2016
Project ID:
1221958
Contract type
Freelance
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