Description
Adobe Web Analytics Expert - Brussels - Contract
Alexander Ash are working with a consulting firm who have won a large piece of analytics work with a telecommunications client based in Brussels. They are seeking a Web Analytics Expert; but this person also should be able to use the Web Analytics dashboards they create, to provide actionable insights for Conversion Rate Optimization (CRO) recommendations across digital journeys.
They should also have strong understanding of tagging; even if they may not necessarily be performing this role.
- 5-10 years' experience
- Web Analytics (dashboard creation, actionable insight generation, etc.)
- Conversion Rate Optimization (CRO)
- Tracking and Tagging
Key Technical Skills:
- Adobe Analytics
- Adobe Report Builder - report/dashboard creation
- Adobe Dynamic Tag Manager
- Tealium Tag Manager
- Google Analytics
- Clicktale, Hotjar, Session Replay, Qualtrics
- Power BI data visualisation
- Transact SQL Scripting
- Relational Database Management Systems: MS SQL Server, etc.
- Advanced MS Excel