Description
Our client is currently recruiting for an exciting opportunity for a Marketing Analyst to join there team based in Leicester looking to pay GBP 25-30,000 per annum.The established Marketing Analyst will have strong experience working on marketing campaigns, you will have experience analysing campaign results and be responsible for providing insight analysis. You will have worked on customer targeting and segmentation.
The strong Market Analyst will have experience designing and write queries across SQL or Access, you will have strong analytical skills with the ability to work with senior members of the team.
Main Duties:
. In-line with agreed brief's and timescales, query and manipulate client databases to extract data for all scheduled and ad-hoc:
.. General data insight/analysis.. Data preparation relating to marketing campaign's across all channels.. Post campaign analysis.. Reporting and forecasting.. General queries relating to the Account or customer data
Prerequisites & Experience:
. Min of 18 months experience in a Database Marketing or Analytics environment (client or service side)
. Solid data analysis and interpretation skills
. Some knowledge of database marketing principles such as Basket Analysis, Decision Tree's, Regression Analysis and Clustering preferred but not essential
Please apply for details