Description
Marketing Executive - Digital Marketing Campaigns - News - Broadcast - London
An exciting opportunity for a Marketing Executive has become available to assists the Marketing Manager in the day-to-day delivery of marketing strategy and output for broadcast channels in supporting a variety of programme brands and across different genres and marketing platforms.
Key Responsibilities
- Within this role you will assist the relevant Marketing Manager on Broadcast Programmes and Head of Marketing for that channel in working upstream with stakeholders, shaping content, genres (arts, comedy, factual, entertainment, drama etc), programmes and products and you will manage stakeholders as part of a coordinated and unified Marketing & Audiences approach
- You will contribute to the development of annual strategic marketing plans and support the Marketing Manager and Head of Marketing in the implementation of this plan
- You will support the delivery of all campaigns in line with brand guidelines to ensure creative consistency
- Also as part of an integrated Marketing team, develop relevant, integrated and cost effective cross media marketing campaigns across a coherent set of brands to deliver creative excellence against campaign briefs, audience reach targets and brand objectives
Required Skills
- Proven experience as a Marketing Executive or similar
- Experience creating and supporting the Marketing Manager for News and or Broadcast Campaign
- Experience Digital Marketing Campaigns
- Marketing Degree or similar would be ideal
McGregor Boyall is an equal opportunity employer and do not discriminate based on race, religion, gender, age, sexuality, gender identification, or physical ability.