Description
I am currently recruiting for a Pay Per Click executive to be based in Victoria on an initial 3 month contract.
Duties:
- Implement appropriate weekly optimizations to PPC search campaigns either directly or through external paid search agency. Assist the development of the ongoing accounts eg researching keywords, writing and testing ad copy; optimizing landing pages.
- Support in any SEO activity or campaign execution. Assist in the management of our external PPC and SEO agency, search engines contacts and relevant internal stakeholders in order to deliver a successful search campaign. Use their skills and expertise to evolve and optimize our PPC and SEO activity. Provide feedback and facilitate change in search marketing activity where appropriate Maintain a good understanding of the competitor environment and the available commercial opportunities as they arise.
- Is an expert in online search marketing, in order to influence strategy and to act as a champion for these channels in the business. Utilizes any available tools such as Hitwise to anticipate the strategies of competitors and predict market trends and feed information into Search Manager.
- Produce regular reports of spend and results. Produce excellent analysis and commentary on activity and performance and communicate this effectively to assist decision making by search manager.
Requirements:
- Organic Search
- Pay Per Click
- Creative Stakeholder management
- E-commerce experience
Please apply with an up to date CV if interested!