Description
SmartSourcing are looking for an experienced Marketing Manager based in SW London.
Rate £285 per day max, Umbrella Co
Start date ASAP - until 1st Apr 2017 initially
Deadline Mon 6th
Sector- Public Sector/Transport
Essential Experience:
The Marketing Manager will be involved in the full range of campaign development and marketing delivery, which will include aspects of the following:
Commissioning, reviewing and analysing research activity - identifying relevant insights to shape campaign activity.
Campaign planning and delivery across digital, advertising, PR, social and evaluation (specific responsibility depending on skills and experience)
Creating multi-channel campaign plans - mapping channels to audiences to ensure the programme of activity lands effectively with our audiences
Developing and implementing effective marketing activity - identifying creative marketing solutions that attract attention and drive the call to action
Ensuring marketing campaigns are well co-ordinated, meet objectives and are delivered to a high standard within agreed budgets and timescales.
Managing agencies to deliver high quality and cost effective marketing activity that meets our clients and automotive industry objectives.
Developing positive relationships with internal and external stakeholders to deliver communications through trusted intermediaries.
Provide marketing expertise and advice to wider clients communications and policy colleagues.
Experience of developing and delivering integrated marketing campaigns, including paid for media channels
Understanding of digital channels and social media platforms
Experience of managing communications agencies
Good written and verbal communication skills
Excellent organisational skills to manage self and agencies to meet deadlines
Good understanding of the value of evaluation and how to apply different methods to campaigns
Strong understanding of how to integrate on and off line campaigns
Ideally, someone with experience of the automotive sector or the Go Ultra Low campaign