Description
Senior Brand Manager - Contract - South East London.
A global telecoms company is searching for a Senior Brand Manager to join their team in South East London on a contract basis.
This role sits within the company's Western Europe Marketing Function. The role will involve shaping the company's European brand.
Responsibilities:
- Help shape the position and story of the brand in WEU.
- Regular review of brand health (awareness, preference, consideration), brand KPI setting and tracking program development with CI/Research Team.
- Provide strategic and marketing operation support for big brand projects/initiatives.
- Support WEU countries with all operational elements of brand building campaigns, activations and align brand activities and partnerships to Art, Photography and Design passion points.
- Achieve strong improvements and brand consistency across various touch points.
- Planning and execution of internal brand workshops and external customer panels.
- Proposal development, build detailed brief and carry out pitch processes that includes success measures and KPI's.
- Develop high quality brand presentation for externally and internally use.
Requirements:
- Candidates will have worked agency-side on award winning brand campaigns (consumer led).
- Candidates should have previously executed projects/brand campaigns across Europe.
- Must be able to understand KPI's and data.
- Expertise in brand/brand strategy and new way of thinking in brand.
- Extensive knowledge in brand building.
- In-depth understanding and insight of strong global brands and how it has been built, able to articulate their brand strategy/generate learnings.
- Knowledge in comms landscape and winning campaign case studies.
Project People is acting as an Employment Business in relation to this vacancy.