Description
Digital Program Lead - digital marketing / marketing, EnglishRole:
For our client in the Pharma industry based in Basel we are looking for a Digital Program Lead. Global Product Strategy (GPS) drives customer strategy and portfolio of products - from research through to patients. As a member of GPS, you will be part of a truly international group who collaborates with functions and affiliates worldwide to shape the future of medicine.
GPS Business Insights and Operations (BIO) is a driver of product and business excellence challenging the status quo and bringing indispensable expertise to decisions and processes.
Digital Excellence is a dynamic function within BIO, with a clear mission to guide product and medical partners in advancing care for patients through digital empowerment and excellence.
Areas of responsibility:
We are seeking a DEx Services Team, Digital Program Lead
- Contribution to overarching digital strategy design and execution for two strategic global programs in collaboration with internal and external stakeholders
- Provide relevant multi-channel and customer-centric digital insights and research as required to inform core activities and experimentation recommendations, develop related business cases and advocate to stakeholders
- Deliver the digital analytics capability to assigned programs, and guide action from stakeholders to optimize the global programs
- Lead Agency UX/UI development for global platforms; ensuring required input from key stakeholders and customers to ensure an optimum experience
- Identification of synergies cross-digital platforms (regarding process development, technology requirements) Ensure operational procedures being defined, monitored and evaluated against external service provision
Professional and technical requirements:
- A bachelor degree; advanced degree or certification in digital marketing / marketing
- Over 5 years of operational experience of digital marketing execution
- Experience in a healthcare/pharmaceutical company
- Excellent English/communication skills
- Strong project management skills
Reference no: 919517 AD
Role: Digital Program Lead
Industry: Pharmaceutical industry
Workload: 100%
Location: Basel, Switzerland (currently working from home due to Corona)
Start date: asap / September 2020
Duration: 1 year, with possible extension
About us:
ITech Consult is a certified ISO 9001:2015 Swiss company with offices also located in Germany and Ireland. ITech Consult is specialised in delivering IT candidates for contract work. We were founded in 1997 by IT professionals; hence we well understand what it means to be professionally supported in your search for a new project and being employed.