Demand Marketing Manager

Job type:
Start date:
12 months
J & C Associates Ltd
Published at:
flag_no United Kingdom
Project ID:

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We are Global IT Recruitment specialist that provides support to the clients across UK and Europe. We have an excellent job opportunity for you.

Job Title: Demand Marketing Manager

Location: Remote/London

Duration: 12 Months Contract initially


  • Run regional websites, including chatbot performance, CMS updates and lead generation.
  • Key marketing representative for web migration project that will need strong understanding of lead flow and prospect journey impacts.
  • Work with SEO agency to further optimise web performance.
  • Lead EMEA content process including working with US teams on prioritisation, communication and translation of new content.
  • Supervise content localisation process and budget to meet web, campaign and field content requirements.
  • Identify, test and drive enhancements to email, nurture and other lead acceleration programmes to improve conversion, accelerate leads, create opportunities and measure results.
  • Develop and maintain reporting and analysis of full-funnel performance metrics for website and other digital channels.
  • Collaborate with other demand generation teams to support larger campaigns and events.

Must-Have Experience/Skills/Attributes:

  • Minimum 5 years demand generation marketing experience with consistent track record of results.
  • Solid understanding of the marketing funnel, websites and varied marketing mix.
  • Experience crafting successful digital marketing campaigns.
  • Excellent project management skills, including managing multiple stakeholders, budgets, programmes and priorities.
  • Comfortable working with Excel, budgets and analytics.
  • Excellent verbal and written skills.
  • Exceptional organisational skills, multi-tasking capabilities and detail oriented.

Desired Experience/Skills/Attributes:

  • 3+ years' experience in B2B technology.
  • Proven success building B2B marketing funnels, scaling profitable demand, optimising lead handoff processes and exceeding return on investment targets.
  • Previous use of Marketo, Salesforce, Adobe Analytics or related systems.
  • A second language (preferably French or German) is desirable, but not required.