Description
Marketing Manager - Wealth Management - Contract
Role: Marketing Manager
Industry: Wealth Management
Duration: 10-12 Months
Rate: Market Rates
The role is an integral part of the EMEA Retail Marketing team, acting as a strategic marketer responsible for developing and implementing marketing strategy and activity for core markets, products and channels within the retail business.
Responsibilities
- This individual will work closely with other marketers in the EMEA regions and sales teams to establish priorities and messaging to a diverse client case.
- The role will also be responsible for planning and delivering activities across the full range of marketing disciplines including events, literature, multi-media, web, direct marketing, client communications.
- The role will need to work very closely with the Marketing Communications, Investment Communications, E-business and the PR teams.
- Plan, create, coordinate and implement a number of Pan-European strategic and tactical marketing plans targeting advisers and end investors, across the full range of marketing disciplines
- Influence and act as a reviewer of the messages, product positioning, communications approach and content related to campaigns developed by the Content Marketing team Design and implement the distribution strategy for a number of Pan-European communications developed by Content Marketing Team
- Work closely with our PR team and Country Marketers to raise brand awareness and increase product visibility through press coverage
Experience and Skills
- Extensive Marketing Manager experience ideally in Financial services or Wealth Management
- Experience of working on Global or EMEA projects
- Good stakeholder management skills
- Experience of developing and implementing marketing strategy