Description
Salesforce Marketing Operations Manager (Marketing Automation)
To £360 a day
Initial 13 month contract
Based in Reading
My client is a global leading software company. You will be owning, operating and extending our clients CRM (salesforce.com) and marketing automation (Eloqua) platform and supporting tools.
Tasks include:
- Planning, directing and executing analytics and insights initiatives and activities
- Manage technical aspects of key marketing automation including Eloqua and CRM Salesforce.com
- Drive critical business decisions based on business insights and analysis
- Forming strategic partnerships with internal customers and extended team members and working across region leadership, business unit heads and local operating countries to ensure alignment of analytical methods, tools and strategies
- Monitor and maintain data quality within the marketing database
- Manage and maintain the optimal operations of the marketing systems, including but not limited tom the marketing automation and Salesforce.com CRM systems, ensuring optimal data quality, lead flow and campaign tracking
Skills required:
- Extensive marketing experience in a B2B environment
- Solid background in a marketing operations role
- Strong systems analysis experience particularly around CRM (salesforce.com) as you will be doing a lot of analysis
- Strong hands on experience with Salesforce.com on an Enterprise level is required (routing rules and lead flow) and hands on experience with Eloqua is highly beneficial
- Experience managing and operating within a global team
- Good understanding of sales and marketing funnel models and must have the ability to report on and draw insightful conclusions from qualitative and quantitative data
- Strong project management skills from concept to completion
- You will be expected to report and present to stakeholders so good stakeholder management and ability to communicate to all levels of seniority is essential
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Yoh Solutions Ltd is acting as an Employment Agency in relation to this vacancy.