Description
- Well known Market leading organisation
- 8 month contract
- Based in Bella Vista
A large market leading organisation currently has a contract opportunity for an Online Content & Web Experience Specialist based in Bella Vista. This role will be responsible for developing and maintaining content for the website, which includes page optimisation, web metrics analysis and developing relationships with key suppliers.
Key responsibilities include:
- Develop and enrich non-product content and ensure consistency of this across the site, and assist conversion rate e/g/Buying Guides, Help & FAQ
- SEO analysis (including Keyword research) to drive the implementation of optimised content that complies with best SEO practices
- Analyse web metrics to ensure that content and architectural developments support the customer journey and have a direct and measurable impact
- Optimise the web site in terms of promotions, search and navigation configuration to increase sales
- Work with the Online Marketing team to maximise the effectiveness of traffic driven to the website
- Manage internal stakeholders and external third party relationships
To be considered for this role you will have:
- Demonstrated understanding and appreciation of online retailing
- Experience in using a CMS
- Proven experience in website user experience
- A passion for creating refined interactions with a high level of attention to detail
- Direct experience in onsite marketing and content activities and analysing performance
- Strong communications skills
- Flexible, open and good at working with a broad range of people in a fast-paced environment
- Works well autonomously with an ability to manage time efficiently across concurrent tasks
- Displays a high level of initiative and drives for results
- Knowledge of eCommerce platforms online merchandising technology, content and search management tools
- An understanding of SEO techniques and onsite optimisation
- Web experience (HTML, CSS, Photoshop etc)
- 3+ years experience in onsite marketing, merchandising and content management
If your skills and experience match the above criteria, please contact Arianne Akber for further information on this opportunity.