Description
Market Insight Manager, Customer Segment, Customer Behaviour, Market Behaviour, Consumer Insight, Business Performance, Analysis, Performance, Market Trends
An exciting opportunity has arisen to join a high profile client, based in London. Market Insight Manager will provide insight into relevant market segments and behaviours, identifying market trends in order to drive the business focus and development.
Key responsibilities will include:
-Liaising with subject matter experts and key stakeholders to identify discontinuities, trends, threats and opportunities within the market.
-Representing the needs of a key customer segment across the organisation which in turn will ensure the appropriateness of the service to customers.
-Commissioning market research.
-Interpreting market research and relating this to the business needs.
-Making objective use of qualitative and quantitative data.
-Ensuring the organisation implements effective strategies and methodologies.
Key Skills:
-Deep knowledge of the practical application of market research.
-Expert in producing qualitative and quantitative market research and business analysis.
-Proficiency in Microsoft Excel functions (formulas, lookups, pivot tables, financial modelling)
-Proven project management experience.
-Extensive subject matter expertise in one or more of:
*Financial and social
*Consumer
*Consumer finance
*Technology and competition
Do not hesitate to apply. Please send your CV in the first instance