FS UKI Cross Industry Marketing Support

London  ‐ Onsite
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Keywords

Description

Marketing Executive, Marketing Communications, Events... Junior Marketing role. Graduate with 1-2 years of work experience in marketing.

Project description:
This role supports the marketing and relationship building activities of the FS UK/I industry marketing team. The successful candidate will be required to support the relationship management programme to grow relationships with the UK Financial Services industry movers and shakers, strengthen existing client relationships and develop new ones. The relationship management programme is based on a client communications programme including account-based marketing tactics, content- and hospitality-driven events, client mailings and content development. The Financial Services global database will be used to drive and manage this programme.

Role description:
Day to day role and responsibilities to include:
- Support the industry marketing managers to develop high-end business relevant marketing initiatives
- Work with industry marketing managers and client account team to ensure content is aligned to client's needs
- Capture metrics and target individual clients based on their interests
- Support industry marketing managers on client centric and opportunity centric campaigns
- account based marketing
- Assist in the development of an events programme, including identification of dates, venues, invitation process and attendance together with onsite support
- Support the development of the necessary tools (includes web and email)
- Database maintenance
- Administrative responsibilities including maintaining accurate and segmented client data, tracking marketing events, procurement processes, observation of company policies, budgets and metrics

Skills/Professional Qualities Required:
- Experience
- Bachelors degree, university degree or equivalent required.
- Previous marketing experience and/or studies. Insight into the Financial Services Sector will be an advantage.
- Mandatory Skills Good software skills, primarily Microsoft Office with emphasis on Excel and Database management.
- Event management and broad marketing skills to support marketing managers and team.
- Interpersonal Skills
- Confident with ability to communicate at all levels, building a good rapport whilst developing strong credibility with all stakeholders

Start date
26-03-2012
Duration
6 months
From
Networkers International Plc
Published at
05.03.2012
Project ID:
327117
Contract type
Freelance
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