Description
Title: Web Marketing Research Specialist
Type: Contract - 6 months
Location: Atlanta, GA
Client Detail:
Our client is the world's largest global organization within their industry. They are located in nearly 100 countries and territories world-wide. Headquartered in Atlanta, GA, they continue to be on the cutting edge of new technology. They have also been recognized for their superior employee development efforts in Training Magazine's Top 125 for 2010. They offer a fast paced and high energy environment poised to enhance your technology career.
Web Marketing Research Specialist Overview:
This position supports the growing demands for interpreting and reacting to customer feedback and insights. You will work closely with web product management and web interactive marketing teams to champion the voice of the customer across various initiatives including: resolving technical obstacles by leveraging tiered IT support, maximizing customer retention efforts, and infusing feedback into requirement gathering sessions for new web product development. In addition, the VOC Specialist will help uncover market insights and trends. This is a hands-on role, listening, interpreting, reacting, and monitoring qualitative and quantitative data, as well as refining our VOC program and process.
Key Responsibilities:
Analyze and organize daily feedback and insights from the various listening posts, by defined category
Maximize customer retention efforts and promote positive feedback, as well as immediate action and escalation of critical issues
Help organize and prepare monthly and quarterly VoC Meetings and Reports, as well as stakeholder communication to champion VoC program adoption and refinements
Build, maintain and manage VOC insights communication - leveraging our client's Intranet
Key Qualifications:
Creative problem solver, translate complex data sets into easily digested and understood formats to identify and understand customer needs and uses data to infuse new web product development ideas
Naturally inquisitive, strong project management skills, hands on research experience, demonstrate efficient and effective communication skills
Bachelor's degree in related discipline, or an equivalent combination of education and related work experience
Key Experience:
Demonstrated experience in executing all phases of quantitative and qualitative research, such as questionnaire design, use of survey programming software, data analysis and synthesis, familiar with statistical techniques and ability to explain results in clear manner, report presentation and development
Exceptional influencing and teaching skills in order to drive adoption of the VOC program
Experience with OpinionLab, Iperceptions, Coremetrics, and Tealeaf is preferred
Please contact Janna Tucker
Synergis is a woman-owned company that serves a myriad of clients across nearly all industries, from start-ups to Fortune 100 companies. The outcomes of these relationships are demonstrated in a growing list of more than 300 clients and industry recognitions by Inc. magazine and the Atlanta Business Chronicle.
From its foundation in 1997, Synergis has been successfully recruiting and placing IT professionals in all areas of information technology. Recently named the Best Place to Work in Atlanta by the Atlanta Business Chronicle, Synergis has been successfully recruiting and placing IT professionals for over 10 years. For more information about Synergis, please visit the company website at our website.
Synergis is an Equal Opportunity/Affirmative Action employer.