Web Marketing Research Specialist

Georgia  ‐ Onsite
This project has been archived and is not accepting more applications.
Browse open projects on our job board.

Keywords

Description

Title: Web Marketing Research Specialist

Type: Contract - 6 months

Location: Atlanta, GA 30346

Our client is seeking a Web Marketing Research Specialist for a 6 month contract position in the Atlanta Perimeter area. This position will work closely with web product management and web interactive marketing teams to champion the voice of the customer across various initiatives including: resolving technical obstacles by leveraging tiered IT support, maximizing customer retention efforts, and infusing feedback into requirement gathering sessions for new web product development. In addition, the VOC Specialist will help uncover market insights and trends. This is a hands-on role, listening, interpreting, reacting, and monitoring qualitative and quantitative data, as well as refining our VOC program and process.

Client Detail:
Our client is the world's largest global organization within their industry. They are located in nearly 100 countries and territories world-wide. Headquartered in Atlanta, GA, they continue to be on the cutting edge of new technology. They have also been recognized for their superior employee development efforts in Training Magazine's Top 125 for 2010. They offer a fast paced and high energy environment poised to enhance your technology career.

Responsibilities:

  • Analyze and organize daily feedback and insights from the various listening posts, by defined category
  • Maximize customer retention efforts and promote positive feedback, as well as immediate action and escalation of critical issues
  • Help organize and prepare monthly and quarterly VoC Meetings and Reports, as well as stakeholder communication to champion VoC program adoption and refinements
  • Build, maintain and manage VOC insights communication - leveraging our client's Intranet
  • Prepare and organize VOC meetings, reports and communication with various teams
  • Assist team with managing product roadmap
  • Frequent verbal and written communication applying and managing overall VOC process, liaise with VOC Analyst, Web Product Management and Web Interactive teams
  • Daily contact with peers and management within assigned function to coordinate efforts and prioritization
  • Drive customer retention, frequent contact with web customers to identify root cause of potential technical obstacles
  • Occasional contact with vendors managing product roadmap efforts to enhance tools and solutions used for VOC program

Key Qualifications:

  • Bachelor's degree in related discipline, or an equivalent combination of education and related work experience
  • Demonstrated experience in executing all phases of quantitative and qualitative research, such as questionnaire design, use of survey programming software, data analysis and synthesis, familiar with statistical techniques and ability to explain results in clear manner, report presentation and development
  • Exceptional influencing and teaching skills in order to drive adoption of the VOC program
  • Experience with OpinionLab, Iperceptions, Coremetrics, and Tealeaf is preferred

Please contact Janna Tucker

Synergis is a woman-owned company that serves a myriad of clients across nearly all industries, from start-ups to Fortune 100 companies. The outcomes of these relationships are demonstrated in a growing list of more than 300 clients and industry recognitions by Inc. magazine and the Atlanta Business Chronicle.

From its foundation in 1997, Synergis has been successfully recruiting and placing IT professionals in all areas of information technology. Recently named the Best Place to Work in Atlanta by the Atlanta Business Chronicle, Synergis has been successfully recruiting and placing IT professionals for over 10 years. For more information about Synergis, please visit the company website at our website.

Synergis is an Equal Opportunity/Affirmative Action employer.

Start date
n.a
Duration
Contract- 6 months
From
Synergis
Published at
18.12.2012
Project ID:
463024
Contract type
Freelance
To apply to this project you must log in.
Register