Web Analyst - £40,000 - London

City of London  ‐ Onsite
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Keywords

Description

Online analysis; data analysis; web analytics; data insight; Omniture; Coremetrics; Hitwise; Google Analytics.

A fantastic opportunity has become available for a Lead Web Analyst within a large media company in London. Due to expansion they are seeking a Lead Web Analyst to join our Marketing team.

Reporting into the Marketing & Analysis Manager, you will be responsible for delivering actionable insight to help the business make more effective decisions and run better campaigns.

Your primary duties will include:

*Output accurate monthly standardized web reports and dashboards to assess product performance and to inform marketing strategy & product development.
*Work closely with the Marketing & Analysis manager to analyse trends and report on key metrics and to develop and recommend new metrics as required.
*Report quarterly on the Marketing departments email campaign responses and also on the post click tracking, income and RIO from each campaign. Review and report on benchmarks for each product area across the Company.
*Work with the Data teams and M&A Manager as appropriate to specify new reporting and systems required to deliver new reports.

The ideal candidate will have:

*Excellent web analytics skills with ideally a technical qualification for Omniture Google analytics or something similar.
*Proven ability to derive insight from data
*Excellent interpersonal skills with experience of building relationships with technical and non-technical colleagues.
*Excellent and confident communication skills as well as a consultative and market savvy approach.
*Ability to communicate insight to stakeholders

The ideal candidate will analytics experience in the retail, media, telecoms or FMCG industries. Account management experience would also be beneficial. If this position sounds like a great fit for you please give Karlene Pathirana a call on .
To find out more about Progressive Recruitment please visit www.progressiverecruitment.com
Start date
01/0001
From
Progressive Recruitment
Published at
31.01.2013
Project ID:
481194
Contract type
Permanent
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