Description
Marketing Job Description:
Assisting with planning, coordinating and managing marketing activities for the Label-Free Interaction Analysis and Cell Technology products in EMEA. Contribute to and execute against the marketing plans, and current portfolio evolution.
Marketing Specialist Key responsibilities include:
- Working with the EMEA regional Marketing Manager, deliver the regional marketing plan for the LFIA/CT portfolio, including measurement of ROI and business impact.
- Assist in integrating Business Intelligence into marketing planning
- Contribute to campaign forecasts and business cases for activities at various stages.
- Understand customer's needs as well as values and benefits sought for the products/solutions offered
- Help develop regional marketing plan, value proposition and solutions positioning
- Help to drive clear product positioning via the execution of marketing communications plan.
- Working closely with cross-functional sales and marketing teams on messaging and integrating customer feedback into the segment/product strategy
Market Specialist Quality Specific Goals:
Marketing Qualifications:
Preferred Marketing Qualifications:
Please apply accordingly for immediate consideration. All candidates must be willing to under go security clearance.