Description
Marketing Manager/Mobile Health Marketing Manager
I have an exciting opportunity for a Marketing Manager for an international telecommunications organisation based in central London. It is a contract role being offered on a 3 year fixed term basis.
As the Marketing Manager you will be working on the Mobile Development for Health Programme bringing together the mobile industry and health stakeholders to improve health outcomes in emerging markets. You will be responsible for developing and implementing the Marketing strategy for the Mobile Health programme.
Key responsibilities include;
*Development and implementation of the annual marketing plan.
*Strategy development, implementation and promotion of digital assets including the website, the mobile health tracker, image libraries, infographics, videos and other potential multimedia outputs.
*Development of programme content, which may include case studies, market analysis, writing blogs, and gathering end-user impact stories (life stories).
*Management of social media channels including blog posts, LinkedIn posts, and tweets.
*Development and delivery of campaigns to increase awareness and action within target audience groups.
*Development and implementation of an external channel marketing plan, including mapping key external hubs and influencers, and developing and managing external relationships to effectively promote mHealth programme activities and outputs.
Experience required for the role;
*Degree level qualification in marketing, communications or a related field. Master's degree preferred.
*Proven success developing and implementing business-to-business marketing strategies and campaigns that deliver tangible impact, with comprehensive measurements to determine success.
*Experience delivering marketing outputs such as case studies, reports, websites, blogs and other publications.
*Proven success in the management of social media channels such as blogs, LinkedIn and Twitter.
*Proven planning, analysis and writing skills.
*Experience developing impactful external channel marketing plans, including the identification of key hubs and influencers.
*Experience negotiating with and managing external suppliers.
*Experience of working in an international environment, with geographically dispersed teams.
*Experience in the telecoms and/or health sector.
*Willingness to travel on an international basis
*Expert proficiency in written and spoken English. Any additional (African) languages will be beneficial
If this role sounds like it is for you, please apply today to Carly Blake, Project People.
Please note I will only consider applications with all of the above experience and I may not be able to get back to you if high levels of applications are received.
Project People Ltd is acting as an Employment Business in relation to this vacancy.