Marketing Executive - SEO Content

Job type:
on-site
Start:
n.a
Duration:
TBC
From:
Project People Ltd.
Place:
Berkshire
Date:
08/27/2013
Country:
flag_no United Kingdom
project ID:
589212

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Marketing Executive - SEO Content, Maidenhead, Berkshire

Currently recruiting for a fantastic opportunity to join a leading organisation based in Maidenhead, Berkshire.

As Marketing Executive, SEO Content, you will support the planning and production of content on the website with the objective to drive SEO ranking benefit against set KPI's to ultimately drive more traffic to the website.

You will play an important role within a newly set up SEO team. You will be responsible for, and targeted on, driving organic search traffic to websites by producing engaging content and making sure this content drives SEO ranking benefit against set KPI's.

You will work with internal teams from Marketing, social media and PR to produce engaging and relevant content and will then work with the web team to ensure the new content fits the correct look and feel on the Three website.

This is a hands on role and you will excel at writing content and coming up with great ideas for content production.

Once content is produced you will then play a key role in distributing this content via social media platforms, PR or through coordinating blogger outreach. To do this you will work closely with both external agencies and internal teams.

RESPONSIBILITIES:

-Produce various types of content, such as articles and guides to deliver tangible SEO ranking benefit against set KPIs
-Coordinate the implementation of creative/development elements with external agencies and internal teams to support any content activity ensuring content fits look and feel of Three website
-Coordinate distribution of content to gain maximum amplification against set KPIs. This will consist of co-ordinating both internal departments such as social and PR in addition to engaging with external agencies to outreach the content via bloggers
-Assist in the planning of content, coordinating and feeding into wider content calendars
-Have awareness of current trends to spot tactical opportunities for content
-Provide updates on the performance of content created against content objectives
-Day to day engagement with various stakeholders to ensure content is brand compliant and consistent with wider marketing communications

THE SUCCESSFUL CANDIDATES WILL HAVE:

-Strong copywriting skills
-Creative and curious - able to come up with good and interesting ideas that have market traction
-Knowledge of SEO principles and practices
-Experience in a digital environment
-Campaign planning and execution skills
-Highly motivated and able to work autonomously as well as within a matrixed team environment
-Strong and effective communicator
-Good influencer - able to sell your ideas in to teams across the business

HOW TO APPLY

To apply for this role, please submit your CV.

Project People Ltd is acting as an Employment Business in relation to this vacancy.