Description
CANDIDATE MUST HAVE THE FOLLOWING EXPERIENCE TO BE CONSIDERED:
~ 6+ years of STRONG Online Digital Marketing background (Online Advertising)
~ Affiliate Marketing - Presentation
~ Commision Junction
~ Strong Analytical Skills
~ Online Digital Promotions
~ Media and Perfomrance Strategy
~ Extensive knowledge in Pixel, Feed, Media Negotiations, Pivot Tables, Presentations
This position is responsible for supporting the online Affiliate Marketing (PRESENTATION) driving sales through the Internet Channel contribution to overall company KPI and earnings. Consultant will be responsible for ensuring successful implementation of affiliate placements, monitoring offers, feeds, tracking and additional projects. Position will have a key focus of driving communication between the brand and publisher to ensure accurate placements.
Monitor affiliate promotions throughout the networks to ensure placements and offer accuracy
Create and maintain reporting demonstrating competitive information, identifying opportunities and concerns facing Verizon's growth/success within the affiliate marketing channel
Develop strong relationships and implement end to end promotions, sales campaigns, incentives and offers with publishers in the affiliate program
Support and/or perform a project management role. This role includes responsibility for the launch of new projects and maintenance activity on .com
Work with external partners to insure externally provided assets are delivered on schedule in order to meet project launch date
Must be a self-starter able to identify and bring forth business initiatives that create the opportunity to fuel sales from the affiliate marketing channel
Ability to work independently with minimal supervision while contributing to overall group success.
Excellent interpersonal, written and verbal communication skills.
Assist with Internet Channel Promotions as needed.
Key Responsibilities:
Ensure accurate affiliate promotion execution, from beginning to end including systems implementation, testing and troubleshooting
Able to track and analyze key metrics relating to affiliate sales and provide sales forecasting to key stakeholders
Propose new Verizon promotion strategies and concepts based on analysis of competitors and other retailer promotions
Qualifications:
Bachelor's Degree in Marketing/Online Sales or equivalent
Minimum of 3 years experience creating/managing successful digital campaigns in online retail sales environment
Strong analytical, communication, leadership, negotiation, and relationship skills
Experience with pixel tracking and feed management
A results-oriented work ethic that creates persistent drive
Ability to work within deadlines and budgets
Extremely proficient in Microsoft Excel & PowerPoint
Must be detail oriented to ensure flawless execution of promotions