Description
You analyst will mainly work with the "Social Virtual Team (SVT) Performance" for on-going performance optimisation across Europe. This includes a weekly call and report, as well as coordination with the agencies. The on-going reporting includes weekly and monthly dashboards, including performance insights. The person should also master all monitoring tools and setup an on-going Social listening campaign.
For campaigns, a forecasting, on-going and post-evaluation process is set. KPI´s will be created, based on the company methodology and historic data. Information will need to be provided to stakeholders on a regular base.
-On-Going Tasks
oMonitor Social performance of all company pages
oCreate weekly kpi-report and weekly Content performance report
oWork on optimisation with SVT
o"Master" all company tracking tools (Socialbakers, Buddy Media, Radian6) and be number 1 source for questions regarding these, working closely with those partners/agencies on optimisation
oCreate monthly report for markets
oResponsible for Social Listening (on-going and campaigns)
Create Country on-going reports (eg as part of monthly report or brand/product specific reports)
-Campaign
oCreate campaign KPI´s based on agreed methodology
oBrief media agency & coordinate market investments
oSet KPI monitoring and work on optimisation with SVT
oCreate regular reports
For markets and stakeholders
oSetup Social listening for campaign & include in regular reports
oWork on Campaign post-evaluation
-Long-term projects
oSetup of Social Listening monitoring program
oWork on Social Media ROI & KPI´s per platform
They daily rate of £160 per day is based on the successful candidate coming through an Umbrella Company or their own limited company. Should this not be the case the rate will be adjusted accordingly.
Employment will commence following completion of a successful background clearance.
Adecco is acting as an Employment Business in relation to this vacancy. The Adecco Group UK & Ireland is an Equal Opportunities Employer.