Marketing Manager, Print/Direct Mail - Retail Banking - Halifax - £360

Yorkshire  ‐ Onsite
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Keywords

Description

My client, a leading UK Retail Bank, are currently recruiting for an accomplished Marketing Manager with print and mail experience to join a customer rectification programme. The successful applicant will have experience in looking at the physical delivery of customer communications and managing internal processes.

Purpose of the Programme

  • A highly skilled and experienced professional responsible for supporting Product Team representatives through the mailing process to deliver rectification/mandatory/regulatory customer mailings
  • Ideally candidates will have worked previously in a financial services organisation, and will have a high level of previous mailing experience.
  • This role will be West Yorkshire based, mainly in Halifax with the potential for some travel.

Purpose of the Role

  • Responsible for supporting Product Team representatives through the mailing process to deliver rectification/mandatory/regulatory  customer mailings that have been categorised as low impact.
  • As part of the above, the candidate will need to ensure that Product teams adhere to the set procedures and best practices, and will be responsible for conducting the predefined governance checks where necessary.
  • This includes working with Product teams, print supplier and copywriters to produce a mailing strategy and content aligned with business and customer requirements, and the identification/ongoing management of risks & issues that impact successful delivery  
  • In addition, the candidate will need to support the production of mailing data, and also ensuring that the correct level of quality checks are undertaken to ensure validity of the mailing.
  • The candidate will need to work and build strong relationships with various areas of the bank
  • Previous experience of managing and delivering regulatory direct mail campaigns, and managing external print providers/creative agencies is preferable
  • Experience of working in Financial Services is also preferable. 
  • Ongoing input into the overall improvement of the processes followed, including supporting the rollout of these changes to stakeholders where necessary
  • From time to time, consultancy services may be required to roll the process out to new areas of the Bank.
  • It is anticipated that the role played by the Mailing team and their responsibilities may grow over time - the candidate is therefore expected to remain flexible in playing their role to support the team meet these changing needs.

Core Skills

  • Experienced communications manager is required to support a team of customer mailing experts.
  • Good level of consultancy skills and understanding of a number of techniques to solve problems
  • Business judgement in own area of expertise is sound and well regarded
  • Ensures day-to-day work reflects the broader and longer-term objectives of the unit/division.
  • Prioritizes work in accordance with the strategic needs and objectives of the unit/function
  • Steps back from the current situation to review the bigger picture
  • Stays abreast of emerging issues
  • Takes a longer-term view despite short-term pressures Establishes a network of operational contacts to whom they can turn when required to make things happen
  • Recognises and deals with obstacles to change
  • Identifies and involves key stakeholders in an appropriate way
  • Presents the need for change in a compelling way to engage colleagues
  • Considers the cost benefits of all decisions and actions
  • Spots opportunities to save costs, avoid duplication and increase value and revenue/business generation
  • Uses external knowledge to make internal decisions
  • Demonstrates professional and ethical behaviour in all activities
  • Anticipates, identifies, communicates and mitigates risks in a timely manner
  • Identifies and anticipates all aspects of change and overcomes barriers to ensure successful implementation
  • Is emotionally resilient and ensures that high performance is maintained whilst change is taking place
  • Stands back from operational demands to develop innovative solutions
  • Initiates new ways of doing things and thinks laterally in creating solutions
  • Uses processes to evaluate individual and business unit performance
  • Encourages others to undertake stretching development to expand the capability of the organisation
  • Develops strong relationships with diverse group of stakeholders through open communication, partnership and consistent delivery
  • Maximises internal and external networks
  • Negotiates and gains consensus to reach agreement
  • Provides constructive feedback without reducing colleagues self confidence
  • Builds strong relationships and strives for mutually beneficial solutions

Please note that, due to the high level of applications we receive, we are not able to provide individual responses. If you have not heard from us within 2 working days, please assume that you have not been successful on this occasion.

Campion Willcocks is an equal opportunities employer. Services advertised by Campion Willcocks are those of an employment business.

Start date
ASAP
Duration
6 months initially
From
Campion Willcocks Limited
Published at
27.06.2014
Project ID:
733221
Contract type
Freelance
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