Description
An Oakland based healthcare provider is now recruiting for a Data Consultant to join their team.Job Summary
The Data Consultant will support and help drive marketing strategies through direct marketing campaign lists utilizing analytical insights, research and statistical methods. This position functions both as a consultant and as a high-level data analyst. The position works with clients to develop the right set of questions and/or hypotheses. Using the appropriate tools/skills to derive and select/pull the best target population/lists to address customer needs.
Major Responsibilities
- Interact with various development/technical teams to better understand the data environment, suggest improvements, and have the ability to convey and educate these items effectively to a broad audience
- Project Management capabilities to create and manage campaign/data projects
- Solid experience with CRM and Campaign Management processes and applications
- Set-up and support of campaign production for marketing campaigns
- Campaign design and optimization
- Effectively manage multiple campaigns across multiple channels
- Ability to manage campaign requirements and changes throughout the campaign workflow and set expectations appropriately with business owners and management/business partners
Experience
- 4-year degree in related field or equivalent experience required
- Minimum of 5 years database competence working with one of the following: Oracle, SQL Server, SAS and/or Teradata.
* Minimum of 3 years experience with one of the following (Unica Affinium Campaign, ePiphany Campaign Management, Aprimo, Teradata TRM, or other equivalent)
* Minimum of 3 years working with Relational Databases and structures
* Strong CRM/Campaign Management experience working in a large environment with multiple campaign channels
* Solid database marketing experience working with campaign strategies and execution
* Strong knowledge of Direct Marketing principles and techniques
* Successful experience working with and/or consulting marketing professionals on campaign operations and best practices
* Strong PC Application Skills (MS Office, Text Editing Applications)
This position is for a one year contract, however there will be potential for extension or conversion. Do not hesitate to apply today.