Description
SAS Analyst - Oakland, CA
Job Summary
This 12+ month remote contract opportunity is for a SAS Analyst role for a major health care provider. The individual in this role is for the Consumer Loyalty and Retention team within Direct Marketing. The SAS Analyst designs studies to evaluate the effectiveness of marketing campaigns, performs campaign analysis in SAS; consistently completes deliverables on time, and maintains relevant campaign documents on an ongoing basis.
All candidates should have at least 2 years of experience, with at least 1 year in a related position. Candidates must have experience working with SAS. An ideal candidate will have relevant marketing experience (eg marketing management, campaign planning, execution and/or analytics in a direct marketing context), and will understand how to analyze a direct marketing campaign. No health care or health insurance experience is necessary.
Major Responsibilities:
Under supervision, collects data and conducts quantitative and qualitative analysis
Uses multivariate statistical analysis techniques to analyze data and produce preliminary reports
Write presentations
Contributes to problem solving and process design efforts
Assists in development of data collection and analytic tools
Performs marketing campaign management activities using database management tools
Required Experience:
1. Previous experience with SAS
2. Proven ability to interpret data and express implications of analysis to clients
Preferred Experience:
1. Prior experience in direct marketing, reporting, market profiling or general analytics
Required Education:
Bachelor's degree
Skills to be successful in this role:
1. Analytical and attention to detail
2. Translating the results of analysis into business insights
3. Written and verbal communication
Top 3 - 5 Daily responsibilities
1. Define and execute standard reports for consumption by partners
2. Serve as analytics SME for campaign segment. Design studies and evaluate results of those studies
3. Serve as campaign strategy thought partner with designated Marketing Managers
Top 3 - 5 Required Skills
1. Some SAS experience strongly preferred
2. SQL (TOAD, SQL Developer or other preferred)
3. Excel and PowerPoint
Desired skills
SAS preferred
Word
Soft Skills
Some presentation experience preferred
Oral and written communication