Market Researcher

London  ‐ Onsite
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Keywords

Description

My client a global media company requires a Market Researcher (specific to Social and digital media) to assist them in developing expertise regarding audience behavior.

RESPONSIBILITIES

  • Conduct in-depth studies of the client base that identify actionable trends and insights
  • Develop expertise regarding audience behavior specific to the EMEA
  • Conduct user polls/surveys that provide accurate tracking of timely trends and memes
  • Build and maintain an efficient system to quickly answer ad-hoc audience questions
  • Monitor syndicated audience data trends (comScore, Nielsen, etc.) to discover trends as they emerge, and synthesize with the business insights strategy
  • Surface relevant third-party audience insights to key teams

SKILLS

  • 3 - 5 years of relevant working experience
  • Advanced degree in psychology, statistics, economics, behavioral or social science or a related quantitative field
  • Outstanding statistical and data analysis skills (eg significance testing, regression modelling, factor analysis, etc.)
  • Solid track record of inspiring corporate action based on data-driven insights
  • Experience using SPSS, SAS, R, Matlab, or other statistical packages
  • Experience using SQL & Excel 2007
  • Solid understanding of the advertising industry (especially online) and measurement methods/technologies most commonly used
  • Track record of operating independently, demonstrating creativity, being detail-oriented, and delivering results in a highly organized manner
  • Excellent oral and written communication skills
Huntress does not discriminate on the grounds of age, race, gender, disability, creed or sexual orientation and complies with all relevant UK legislation. PLEASE NOTE! You should make yourself aware of how immigration laws apply to your situation before applying for any jobs. We are acting as a Recruitment Agency in relation to this role.
Start date
n.a
Duration
7 months
From
Huntress Group - Technology Contracts
Published at
11.09.2014
Project ID:
773350
Contract type
Freelance
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