Description
("Direct Marketing Executive", "Email Marketing Executive", "Marketing Executive", Automation, CRM, Online, Digital, e-marketing, Print, A/B Testing, Salesforce, Excel, Contract, Croydon, Surrey)
Direct Marketing Executive - 6 month Contract - Croydon
The Role:
My key client based in the Croydon area is looking for an experienced Direct Marketing Executive for an initial contract position that is very likely to go permanent for the right candidate. The ideal person will have a passion for Digital marketing and an understanding of how to best use digital platforms for new business lead generation.
The successful candidate will lead and take responsibility for developing, executing, and managing the marketing department's range of direct marketing campaigns. You will be responsible for the end to end management of direct marketing campaigns.
Key Skills and Experience:
- Previous experience in direct marketing using automation is essential along with using CRM knowledge.
- Experience in managing a range of Direct Marketing campaigns from both print, e-marketing, online and SMS.
- The candidate will use automation software to build and execute marketing campaigns. Activities include, but not limited to, campaign flow builds, email creation, outbound landing page creation, form creation, subscription centre etc.
- Email campaigns in automation keeping in mind quality analysis and testing of campaigns prior to launch. Candidate will also own operational emails managing prospects engagement welcome, reengagement and auto-response emails along with A/B testing.
- Manage campaigns from end to end, including briefing data selections, through to analysis and evaluation.
- Responsible for compiling databases and keeping them up to date. The Candidate will understand the best ways to segment and leverage the marketing database as well as compiling data lists in Salesforce.
- Liaise between team, internal departments and suppliers to ensure direct marketing literature, communications and promotions are delivered on time (plan, brief, coordinate)
- Ensure smooth running of the production process, with particular responsibility for accurate setting of text and landing pages are properly tested, functional and tracked.
- Solid and demonstrable knowledge and skills with Microsoft Excel
Desired Experience:
- Salesforce and Email Automation.
- Adobe Illustrator.
- Adobe Photoshop.
*This is an urgent and important hire for my client and interviews could start as soon as next week*
If you are interested please click the Apply Now button below or send your updated CV to (see below) . For a further discussion, please contact James Money.
ninesharp Marketing is a minimum fuss specialist Marketing recruitment consultancy. We provide high quality interim and permanent Marketing professionals to our established client base.