Description
Marketing Executive - CRM - Exact Target - Data processes - Email campaigns - Responsys - Campaign Monitor
Our well known media client is seeking a CRM marketing executive to manage the daily operation of campaigns in the email platform, setting up new emails, selecting targeting, validating quality and compliance and producing standard reporting.
Key Responsibilities:
- Set up new campaigns in the email platform, source materials needed, check targeting rules and validate links before approving emails for delivery.
- On a daily, weekly and periodic basis perform relevant audit checks to ensure the integrity of the email marketing database.
- Ensure all email output is of appropriate quality and complies with guidelines and procedures
- On a regular basis, and as required ad hoc, produce basic email performance reports to help improve performance
Key skills and experience:
- Previous experience of working with an Email service Provider is essential, preferably Exact Target
- Keen eye for detail is absolutely essential
- Knowledge of HTML desirable
- Knowledge of Email campaigns
McGregor Boyall is an equal opportunity employer and do not discriminate based on race, religion, gender, age, sexuality, gender identification, or physical ability.