de
Digital Marketing Coordinator
unterschiedlich
(< 10 employees)
Keywords
Digital Marketing
Adobe Photoshop
Customer Experience
Filmmaking
Social Marketing
Consumer Relationship Systems
Content Creation
Content Management
Content Marketing
Customer Analytics
Skills
- Marketing Analytics
- Digital Marketing Strategy
- Content Creation
- Social Media Management (Instagram,Facebook,Twitter/X,LinkedIn,TikTok,Pinterest,YouTube,Vimeo)
- Photoshop/Canva
- AfterEffects/PremierePro
- Google Analytics
- Data Studio
- Website upgrades
- SEO
Project history
02/2024
-
Present
• Entwicklung von Social-Media-Strategien zur Steigerung der Markenbekanntheit, Lead-Generierung und Verkäufe. Innerhalb von nur 3 Monaten habe ich die Anzahl der Follower um bis zu 27 % und das Engagement-Reichweiten-Verhältnis um bis zu 45 % erhöht.
• Social-Media-Management: Terminierung, Planung, Überwachung und kommentieren auf Plattformen wie Instagram, Facebook, LinkedIn, Twitter und Pinterest
• Implementierung von SEO-Änderungen
• Erstellung von Website-Analysen und Durchführung von Website-Updates für eine bessere User Experience
• Analyse des Kundenverhaltens
• Erstellung der Corporate Identity, Kampagnen und Gestaltung von Social-Media-Posts
• Vergleich der Marketinginitiativen von Wettbewerbern
• Planung und Durchführung von Newsletter-Kampagnen, einschließlich Texterstellung, was die Öffnungsrate auf 42,1 % steigerte
• Social-Media-Management: Terminierung, Planung, Überwachung und kommentieren auf Plattformen wie Instagram, Facebook, LinkedIn, Twitter und Pinterest
• Implementierung von SEO-Änderungen
• Erstellung von Website-Analysen und Durchführung von Website-Updates für eine bessere User Experience
• Analyse des Kundenverhaltens
• Erstellung der Corporate Identity, Kampagnen und Gestaltung von Social-Media-Posts
• Vergleich der Marketinginitiativen von Wettbewerbern
• Planung und Durchführung von Newsletter-Kampagnen, einschließlich Texterstellung, was die Öffnungsrate auf 42,1 % steigerte
02/2023
-
01/2024
Marketing Coordinator
Axis Studios Limited l Glasgow, Scotland
(Other, 250-500 employees)
•Presented monthly performance analytics & target reports to highlight pain points and suggested changes, which increased the engagement up to 297,2% on LinkedIn & 514% on FB
• Curated Project/Campaign content for projects like New World: Rise of the Angry Earth
•Implementing content changes for better performance and strategy development
•Analysed the content of competitors
•Did copywriting for the website and social media posts
•Social Media Management + monitoring, listening and responding
(Instagram;Facebook;YouTube; LinkedIn;Vimeo;X)
• Updated the Website and presented performance reports based on consumer data and click behaviour information from Google Analytics
• Curated Project/Campaign content for projects like New World: Rise of the Angry Earth
•Implementing content changes for better performance and strategy development
•Analysed the content of competitors
•Did copywriting for the website and social media posts
•Social Media Management + monitoring, listening and responding
(Instagram;Facebook;YouTube; LinkedIn;Vimeo;X)
• Updated the Website and presented performance reports based on consumer data and click behaviour information from Google Analytics
01/2019
-
02/2023
Head of Content Marketing & PR
Omdondi GmbH/ Ronin audiobooks | Erlangen, Germany (Remote)
(Media and Publishers, 10-50 employees)
• Planned the new social media strategy based on the sales targets, target audiences and sales opportunities, which made the Followers grow ca. 150 per month from 1600 to 8600 in a niche business with niche products
• Supported the team, graphic department and IT on content curation and website updates
• Community management and social media performance analytics presentation
•Created Marketing campaigns on- and offline, which have been copied by competitors (InTheBox videos)
• Implemented SEO changes
• Public relations
• Social Media Management & Influencer community growth
(Instagram;Facebook;YouTube;TikTok;Pinterest)
• E-Mail Marketing & Advertising (Facebook & Instagram)
• Supported the team, graphic department and IT on content curation and website updates
• Community management and social media performance analytics presentation
•Created Marketing campaigns on- and offline, which have been copied by competitors (InTheBox videos)
• Implemented SEO changes
• Public relations
• Social Media Management & Influencer community growth
(Instagram;Facebook;YouTube;TikTok;Pinterest)
• E-Mail Marketing & Advertising (Facebook & Instagram)
01/2019
-
01/2023
Animation Producer & Buisness Development
Primal Shape Studio | Naples, Italy
(Other, 10-50 employees)
• Coordinated projects, budgets and talents
• Ensured that deadlines were met
• Took over the communication between client, team and external companies
• Reported issues and solved problems
• Contacted new clients
• Worked on projects like Apex Legends and Destiny trailers
• Ensured that deadlines were met
• Took over the communication between client, team and external companies
• Reported issues and solved problems
• Contacted new clients
• Worked on projects like Apex Legends and Destiny trailers
03/2017
-
01/2019
Marketing & Presse Manager
Cross Cult/Manga Cult | Ludwigsburg, Germany
(Media and Publishers, < 10 employees)
• Community management and social media content preparation
• Influencer Marketing
• Create Marketing campaigns on- and offline as well as Events
• Public relations
• Social Media Management
(Instagram;Facebook)
• Influencer Marketing
• Create Marketing campaigns on- and offline as well as Events
• Public relations
• Social Media Management
(Instagram;Facebook)
05/2013
-
01/2017
Sales assistant
Panini Verlags GmbH | Stuttgart, Germany
(Media and Publishers, 50-250 employees)
Certifications
Google Analytics
Google
2023
Data Studio
Google
2023
Local Availability
Only available for remote work
Other
Gemeinsam steigern wir deine Brand Awareness und sorgen für messbares Wachstum deines Business!
Marketer wie ich sind Meister darin, coole Ideen in erfolgreiche Kampagnen zu verwandeln und Menschen für Marken zu begeistern.
