The Zenecist
ZENECIST
(Consumer goods and retail, < 10 employees)
Keywords
Marketing
Content Management
Search Engine Optimization
Venta al por Menor
User Experience (UX)
Asana
Business To Business
Creatividad
Creative Writing
Web Development
Skills
A mindful writer and master creative and marketing services team player: retail, technology, industrial, B2B & start-ups. Professional Member: International Association of Professional Writers & Editors. Permission-based E-Mail: documented Open Rates up to 46%+ (17% is industry average); writing: SEO, blog, content, website creation & content/imaging; social media. Operations/SOP/Recruiting/HR/P&L. Branding, marketing & sales/support. Actively seeking contract writing assignments in retail, hospitality, healthcare, entertainment, & technology sectors.
Skills & tech used includes website CMS, content management systems, Adobe, Asana, User Interface Development, UI, User Exoerience (UX), Live Chat, MailChimp, Quickbooks, Search Engine, Slack, SquareSpace, Trello, Web Development, Wordpress
Skills & tech used includes website CMS, content management systems, Adobe, Asana, User Interface Development, UI, User Exoerience (UX), Live Chat, MailChimp, Quickbooks, Search Engine, Slack, SquareSpace, Trello, Web Development, Wordpress
Project history
01/2024
-
Present
See ZENECIST.com An online hub for all things: High-Level. Low-Keyed. Laid-Back. Lifestyle.™
07/1994
-
12/2023
Creative Director & Principal
Thomas Marketing Services Corporation
(Marketing, PR and Design, < 10 employees)
See ThomasBoston.com. Founded and built brand marketing & design firm to 7 figures revenue; hire and manage staff (18 plus contract), payroll; financial and accounting (Quickbooks); Marketing & Sales; Project Manager: client services; creative: copy/content writer, commercial artist (Adobe Creative Suite); manage online presence: build & revise company website; blog & social media. Clients/brands have included Velcro Industries (globally 17 years), Keurig/Green Mountain (3 years), Boston Whaler (2 years), Thermo (Electron) Fisher Scientific (3 business units - 15 years), Ovation Benefits Group (15 years), New England Hydroponics (5 years)
New media production under development: Deflector: Everything Happens All The Time™
Other Employment includes: •
• Account Manager: Ingalls Associates – Top 3 Boston agency (pre-BBDO) managed public utility accounts; client contact/copy; also new business/sales
• Sales, Customer Service, Writer: Alfred S. Buyer Inc. – Human Resources advertising agency; hold still standing sales record: signed 11 new clients in one week
• Elite Usher: VIP Services, Live Nation (2 Seasons: 2009/10) Great Woods Mansfield: team member: hospitality & usher services in VIP Boxes and Courtyard Restaurant; selected as 1 of 4 staff to Host Bono’s [RED] Zone on the U2 World Tour
New media production under development: Deflector: Everything Happens All The Time™
Other Employment includes: •
• Account Manager: Ingalls Associates – Top 3 Boston agency (pre-BBDO) managed public utility accounts; client contact/copy; also new business/sales
• Sales, Customer Service, Writer: Alfred S. Buyer Inc. – Human Resources advertising agency; hold still standing sales record: signed 11 new clients in one week
• Elite Usher: VIP Services, Live Nation (2 Seasons: 2009/10) Great Woods Mansfield: team member: hospitality & usher services in VIP Boxes and Courtyard Restaurant; selected as 1 of 4 staff to Host Bono’s [RED] Zone on the U2 World Tour
11/2017
-
09/2022
Marketing Director & Wholesale Sales Manager
New England Hydroponics
(Consumer goods and retail, 50-250 employees)
Marketing support for 2 new 6000 sq. ft. stores in MA plus a new 13,000 sq. ft. store in Maine
- 5 stores total plus online store (4000+ products). Created and executed ALL company-wide
marketing operations in-store & online: record sales in all retail & online operations (2020)
* Creative concepts and writng/imaging of ALL marketng, merchandising, sales (wholesale &
retail); plus all online strategies & tactics: promo & content email, blogs, product copy, social
* Marketng technologies - CRM, ESP (MailChimp etc.), Cin7 Inventory, Big Commerce Store &
Content Management (CMS), Wordpress CMS, SquareSpace CMS, Teams, Slack, Asana, Trello
* "Chat Guy" - significant direct traceable sales; primary sales contributor during pandemic
* Business Development/Wholesale Sales to hydroponics and grow store retailers for the
wholesale division of NEH, GrowDogGarden.com, via cold calls, online and in-person sales
* Supported acquisition & aided in transiton to natonal in-house marketing group in Colorado
- 5 stores total plus online store (4000+ products). Created and executed ALL company-wide
marketing operations in-store & online: record sales in all retail & online operations (2020)
* Creative concepts and writng/imaging of ALL marketng, merchandising, sales (wholesale &
retail); plus all online strategies & tactics: promo & content email, blogs, product copy, social
* Marketng technologies - CRM, ESP (MailChimp etc.), Cin7 Inventory, Big Commerce Store &
Content Management (CMS), Wordpress CMS, SquareSpace CMS, Teams, Slack, Asana, Trello
* "Chat Guy" - significant direct traceable sales; primary sales contributor during pandemic
* Business Development/Wholesale Sales to hydroponics and grow store retailers for the
wholesale division of NEH, GrowDogGarden.com, via cold calls, online and in-person sales
* Supported acquisition & aided in transiton to natonal in-house marketing group in Colorado
Certifications
Local Availability
Only available for remote work
Other
My job is simple: to make you more sucessful so it becomes in your best self-interests to bring me along on your sledride to your full potential and goals.
A practioner and disciple of the Proctor & Gamble (P&G) school of Stategic Brand Marketing, and help create brands and projects whose parts are greater than the sum of the whole, which I can document. I have also worked globally for several EU start-ups, and on a gloibal scale for Velcro USA, Inc. and Velcro Industries BV, for whom I worked for 17 years.
In addition I can directly point to 18 clients with whom I've worked extensively -- and whom all are now "summering on the islands" wealthy.
Success? I get it done well and fast; it's the only. way to profitability. Let's chat a few minutes on my nickle. +1 508 951-0130
A practioner and disciple of the Proctor & Gamble (P&G) school of Stategic Brand Marketing, and help create brands and projects whose parts are greater than the sum of the whole, which I can document. I have also worked globally for several EU start-ups, and on a gloibal scale for Velcro USA, Inc. and Velcro Industries BV, for whom I worked for 17 years.
In addition I can directly point to 18 clients with whom I've worked extensively -- and whom all are now "summering on the islands" wealthy.
Success? I get it done well and fast; it's the only. way to profitability. Let's chat a few minutes on my nickle. +1 508 951-0130
